SOURCE: TiVo

TiVo

January 06, 2011 08:30 ET

TiVo and Virgin Media Deploy the World's Most Advanced Cable Set-Top Box

Virgin Media TV Powered by TiVo® Seamlessly Delivers Linear TV, Broadband Video and Cable VOD Over a Single Cable

LAS VEGAS, NV--(Marketwire - January 6, 2011) - TiVo Inc. (NASDAQ: TIVO), a leader in advanced television services and personal video recorders (PVRs), today announced that Virgin Media Inc. (NASDAQ: VMED) (LSE: VMED) is deploying Virgin Media TV powered by TiVo, its new next-generation TV offering to its customers across the United Kingdom.

This deployment marks the first time a cable provider anywhere in the world has offered its customers an advanced cable solution encompassing linear TV, on-demand content and web-based video with a dedicated broadband connection, rather than having to share bandwidth with other content. As a result Virgin Media customers using the TiVo powered set-top box can enjoy the ultimate television entertainment experience through the award winning TiVo user interface to seamlessly search across all the content sources provided by the UK's number one cable operator.

Cindy Rose, executive director of digital entertainment at Virgin Media, said, "After laying all the necessary groundwork to bring the exciting TiVo experience to our customers in record time, we are thrilled to have begun rolling out our next-generation entertainment platform. TiVo has implemented a complex solution, which stitches together the full breadth of Virgin Media's content assets and created a television user interface which is second to none. We are the only UK company to provide a true entertainment discovery experience and offer the ultimate digital lifestyle for our customers."

Joshua Danovitz, VP & General Manager, International, TiVo Inc., said, "There is a lot of discussion in the cable industry about the need to provide internet content to the living room. Unlike current offerings which provide 'best efforts' delivery of Internet video, Virgin Media has redefined the term 'over the top' by providing dedicated bandwidth for these services within the cable video plant and by unifying the consumption experience for end users. As a result of Virgin Media's groundbreaking approach, subscribers with a TiVo powered set-top box will have access to the best TiVo technology and features at their fingertips enabling all kinds of interactive content to be searched, discovered, and delivered in a truly elegant way."

TiVo made this announcement during the 2011 International Consumer Electronics Show (CES) in Las Vegas.

About TiVo Inc.
Founded in 1997, TiVo Inc. (NASDAQ: TIVO) developed the first commercially available digital video recorder (DVR). TiVo offers the TiVo service and TiVo DVRs directly to consumers online at www.tivo.com and through third-party retailers. TiVo also distributes its technology and services through solutions tailored for cable, satellite and broadcasting companies. Since its founding, TiVo has evolved into the ultimate single solution media center by combining its patented DVR technologies and universal cable box capabilities with the ability to aggregate, search, and deliver millions of pieces of broadband, cable, and broadcast content directly to the television. An economical, one-stop-shop for in-home entertainment, TiVo's intuitive functionality and ease of use puts viewers in control by enabling them to effortlessly navigate the best digital entertainment content available through one box, with one remote, and one user interface, delivering the most dynamic user experience on the market today. TiVo also continues to weave itself into the fabric of the media industry by providing interactive advertising solutions and audience research and measurement ratings services to the television industry. www.tivo.com

TiVo and the TiVo Logo are trademarks or registered trademarks of TiVo Inc. or its subsidiaries worldwide. © 2011 TiVo Inc. All rights reserved. All other trademarks are the property of their respective owners.

About Virgin Media
Virgin Media is the first provider of all four broadband, TV, mobile phone and home phone services in the UK.

The company delivers ultrafast broadband connections to over half of all UK homes, with speeds of up to 100Mb, and is expanding this cable network -- the result of a multi-billion pound investment -- to reach thousands more people across the country.

Virgin Media has developed the most advanced interactive television service, bringing together broadcast TV, thousands of hours of on demand programming and the best of the web in a single set-top box powered by TiVo. The company was the first to offer HD TV and 3D on demand to millions of UK households.

Virgin Media also operates the most popular virtual mobile network in the UK which, when launched, was the world's first such mobile phone service. It is also one of the largest fixed-line home phone providers in the country.

Virgin Media Inc. is listed on the NASDAQ Stock Market and the London Stock Exchange (VMED).

For more information, go to www.virginmedia.com.