NEW YORK, NY--(Marketwire - Jul 2, 2012) -
WHO:
Louis Vong, vice president of Digital Strategy for TMP Worldwide Advertising & Communications, LLC, a talent acquisition company
WHAT:
Will present a complimentary webinar titled "The Gamification Dilemma -- What Does This Have to do with Recruiting?"
WHEN:
Thursday, July 12, 2012 at 2:00 p.m. EDT (1:00 p.m. CDT/12:00 p.m. MDT/11:00 a.m. PDT)
WHERE:
To register for this event, please visit: https://www2.gotomeeting.com/register/125283714
DETAILS:
With zombies everywhere and angry birds flying overhead, the world has been taken over by games. With 72 percent of American households playing games, according to a study by the Entertainment Software Association, it is no surprise that gaming has become a $25 billion industry. So what does gaming have to do with recruiting? Some employers are using gaming techniques and mechanics to attract and engage job candidates, while others have used gaming to strengthen connections with existing employees.
During this webinar, Louis Vong, vice president of Digital Strategy for TMP Worldwide Advertising & Communications, LLC, will explain how when done correctly, gamification can build some exciting engagements with job seekers. Participants will learn what gamification is and how it is being applied by employers and marketers; what to avoid in order to build a good strategy; how to identify the target gaming audience; and how to understand the basics in order to begin discussing gamification with colleagues.
HR and training and development professionals, business managers and executives interested in learning how gaming can be used in the recruiting process to attract and engage candidates are encouraged to attend this educational session that will teach them how to implement a successful gamification strategy.
About TMP Worldwide
TMP Worldwide Advertising & Communications, LLC (www.tmp.com) is a global, technology-enabled talent acquisition company that leverages software, advertising and creativity to develop and deploy our clients' employer brands across digital, social and mobile outlets. Our client base of over 1,200 companies spans every sector in business and government. Headquartered in New York City, with offices throughout North America, Europe and Asia with affiliates around the globe, TMP continues to set the standard for measurable and cost-effective HR communications. We are also honored to be recognized, once again, among AdAge's Top US Digital Agencies, ranking #33 for 2012.