MOUNTAIN VIEW, CA--(Marketwired - Nov 3, 2015) - Presdo, an event technology company, announced today the release of a free version of its event app, Presdo Match, for event organizers. The free offering includes many of the core features as the company's premium product with a full featured event guide, sponsorship opportunities, and attendee social networking with the company's proprietary matching technology. The enhanced product also includes new functionality such as direct Eventbrite integration and improved push notifications.
Event apps have been a growing trend over the last few years, and according to a recent survey, two thirds of event organizers report less than 50% attendee adoption. Presdo reports that its event apps consistently average 50-90% engagement for their events, and that organizers often see positive ROI due to the monetization features built into the app.
"The free Presdo app is a great opportunity for organizers to bring event apps and attendee networking to the millions of events each year. I'm excited to see the powerful benefits that Presdo Match will bring to many more events", said Paul Paone, an event expert who runs the Meetings Technology Expo, a major industry event focused on event technology trends.
The company has also released a comprehensive success guide of collected best practices for clients that covers setting up, launching, and marketing their event app. "We strongly believe in helping event organizers create more ROI from their events and improve the attendee experience with Presdo Match", said Presdo CEO Eric Ly. "Our goal with the free version is to allow event organizers to deliver a premier event app experience without worrying about cost or lengthy app setup times."
The company continues to offer its premium product to organizers who want a customized branded app and dedicated customer support. The premium offering also includes enhanced sponsorship opportunities and Presdo Match's proprietary MatchAds™ and MatchLeads™ features and starts at $2,499 per event.
Presdo was founded by a team from LinkedIn. The Presdo Match mobile event app is focused on delivering a full-feature event guide, replacing the paper agenda with a digital guide while providing a powerful attendee networking experience. The company has served more than 600,000 attendees and provided event apps for well-known events such as ad:tech, Fortune, and LeWeb.