SOURCE: Tony Chachere's

Tony Chachere's

March 15, 2016 14:00 ET

Tony Chachere's Seeks Hometown Cooks to Appear in National TV Commercial

OPELOUSAS, LA--(Marketwired - March 15, 2016) - Tony Chachere's® Famous Creole Cuisine has announced a nationwide search for "backyard chefs" to appear in its new television commercial. The Louisiana-based seasoning company is looking to cast "real people" who have successfully used its Creole products, in a national commercial.

Tony Chachere's is seeking fans who have won a national, regional or local cooking competitions at festivals, fairs or food events -- using Tony Chachere's seasoning as an ingredient. If selected, winners will be whisked off to play a major role in the new Tony Chachere's commercial, proclaiming to the nation how they used Tony Chachere's in their award-winning recipes. 

To submit your entry for the national television spot, go to The deadline to enter is July 1, 2016.

"The opinions and testimonials of everyday people are very powerful tools," said Celeste Chachere, Tony Chachere's Marketing Director. "The winners are going to be real customers who have won awards for dishes they've created using Tony Chachere's -- and have very interesting stories to tell."

For the past several years, each Tony Chachere's television commercial has received multiple awards for creativity. Last year's spot was shot in New Orleans and included an original composition from Grammy-nominated zydeco accordionist, band leader and composer, Geno Delafose. The commercial aired on more than 30 national channels, including A&E, Bravo, ESPN2, Food, FX, Headline News, HGTV, Oxygen, TBS and Travel Channel. 

Tony Chachere's Famous Creole Cuisine was founded in 1972 by Tony Chachere, the "Ole Master" of Creole cooking. Tony Chachere's Famous Creole Cuisine continues to be family-owned and -operated and is located in Opelousas, Louisiana. Employing over 75 people, the family maintains a tradition of Creole authenticity in their comprehensive line of seasonings, mixes, marinades and sauces for both pantry and table.

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