SOURCE: MediaPost

MediaPost

August 30, 2011 12:00 ET

Top Digital Minds to Meet and Debate at MediaPost's Annual OMMA Global New York Conference

Jimmy Wales, Fred Wilson, Johnson & Johnson and MTV Networks to Present Exclusive Keynotes

NEW YORK, NY--(Marketwire - Aug 30, 2011) - On September 26-27 at the New York Marriott Marquis, top minds in digital, media and technology will gather at OMMA Global New York to discuss the latest trends and implications of our ever-connected, consumer-empowered media landscape across the hottest online sectors -- mobile, social, video, direct and display.

This year's conference theme, "Hyper-connectivity," refers to consumers' need to have 24/7 access to their digital lives. Media has gone hyper-connective, and the ubiquitous connections are leading advertisers, agencies and technology platforms to develop new forms of messaging, storytelling and branding.

OMMA Global highlights include:

  • Jimmy Wales, Chairman Emeritus, Wikimedia Foundation and Wikia: The mastermind of the online phenomenon Wikipedia will discuss how hyper-connected consumers and devices will take crowdsourcing and media generation to the next level.

  • Fred Wilson, Partner and Co-Founder, Union Square Ventures: The renowned VC and investor will talk about hyper-fragmentation in the advertising technology landscape and the implications of buying media in an environment of many different Web services with many different and unique ad offerings.

  • Kimberly Kadlec, Worldwide Vice President, Global Marketing Group, Johnson & Johnson: How should marketers refine their strategy to reach today's hyper-connected consumer? Kim Kadlec of Johnson & Johnson will take us through the ins and outs of a truly hyper-connected marketing plan.

  • Dermot McCormack, EVP, Digital Media, MTV Networks: Dermot will discuss the economics of content in the face of hyper-connectivity. How will an industry already reeling from the effects of the last digital revolution handle the myriad challenges posed by "content everywhere"?

  • Sponsors and exhibitors include Google, Tremor Video, About.com, TidalTV, Webtrends and many others.

To learn more about MediaPost's OMMA Global Conference, visit www.mediapost.com/omma. To view the full lineup of MediaPost events, visit www.mediapost.com/events.

About MediaPost: MediaPost Communications is an integrated publishing and events company whose mission is to provide comprehensive resources for advertising and marketing decision-makers, including 50+ niche-specific publications and over 30 industry conferences and events per year. Founded in 1996, MediaPost is the longest-standing digitally-focused trade publisher serving brand marketers and agency buyers and planners.

For more information on MediaPost, please visit us on Facebook (www.Facebook.com/mediapost) and Twitter @MediaPost.

Contact Information

  • Contact:
    Samson Adepoju
    DiGennaro Communications
    Email Contact
    212.966.9525