BOSTON, MA--(Marketwire - June 9, 2009) - A new research report by
Aberdeen Group, a Harte-Hanks Company
(
NYSE:
HHS),
Application Delivery over the
WAN: Acceleration Alone is Not Enough, revealed that the inability to
prevent performance issues before end-users are impacted is the top
challenge for managing application performance over the WAN for 60% of
organizations surveyed. Additionally, organizations reported that the
amount of their WAN traffic increased by the average of 65% over the last
12 months.
"Research shows that organizations seek WAN optimization and application
acceleration solutions that allow them to achieve several goals: optimize
Total Cost of Ownership, improve ease of use and deployment of technology
solutions, reduce the amount of network traffic, improve security of data
that is being sent over the WAN and make sure that these solutions can
scale," said Bojan Simic, research analyst, Aberdeen. "All Laggard
organizations surveyed have some WAN optimization and application
acceleration solutions in place, but the research reveals these
organizations average only a 2% improvement in network throughput. The
majority of these organizations are selecting solutions that are not the
best fit for their needs while investing significant resources in acquiring
these products. Top performing organizations are taking a more systematic
approach and building capabilities that allow them to effectively evaluate
technology solutions."
Even though 85% of top performing organizations reported that the amount of
their WAN traffic increased over the last 12 months, only 43% of these
organizations increased capacity of their networks. As opposed to
conducting costly upgrades on bandwidth capacity to support increased
amount of network traffic, these organizations decided to execute on their
top strategic action for managing application performance over the WAN:
maximize utilization of existing resources. As a result, not only were
these organizations able to improve application response times at the rate
73% higher than that of Laggard organizations, but they were also twice as
likely to reduce their cost of bandwidth services (as a percentage of total
IT spend).
A complimentary copy of this report is made available due in part by the
following underwriters: Blue Coat Systems, Cisco, Exinda Networks, Expand
Networks and Riverbed. Obtain a complimentary copy of the report at
http://www.aberdeen.com/link/sponsor.asp?cid=5871.
For additional access to complimentary
Information Technology research please visit
http://research.aberdeen.com/index.php/-information-technology.
About Aberdeen Group, a Harte-Hanks Company
Aberdeen provides fact-based research and market intelligence that delivers
demonstrable results. Having queried more than 30,000 companies in the
past two years, Aberdeen is positioned to educate users to action: driving
market awareness, creating demand, enabling sales, and delivering
meaningful return-on-investment analysis. As the trusted advisor to the
global technology markets, corporations turn to Aberdeen™ for insights that
drive decisions.
As a Harte-Hanks Company, Aberdeen plays a key role of putting content in
context for the global direct and targeted marketing company. Aberdeen's
analytical and independent view of the "customer optimization" process of
Harte-Hanks (Information - Opportunity - Insight - Engagement -
Interaction) extends the client value and accentuates the strategic role
Harte-Hanks brings to the market. For additional information, visit
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learn more about
Harte-Hanks,
call (800) 456-9748.
© 2009 Aberdeen Group, Inc., a Harte-Hanks Company
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Boston, Massachusetts 02210-1928
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Aberdeen Harte-Hanks
(617) 854-5385
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