SOURCE: Topin & Associates, Inc.

Paul Werth Associates

September 19, 2013 08:00 ET

Topin & Associates Adds User Experience Designer and Senior Digital Project Manager

CHICAGO, IL--(Marketwired - September 19, 2013) - Topin & Associates, Inc. (topin.com), a full-service medical marketing communications agency in Chicago, has expanded its staff by adding a User Experience (UX) Designer and a Senior Digital Project Manager.

Tiberiu L. Vastag joins the agency as its new UX Designer and Miriam Swain comes on board as a Senior Digital Project Manager. Both will help Topin & Associates, Inc. keep in sync with the growing demand for digital work that now accounts for a significant percentage of the company's revenues.

"What defines good user experience in digital communications is something that's always evolving," said Abby Mansfield, Senior Vice President and Creative Director. "Tib and Miriam will add a level of expertise that ensures we can help our clients deliver the best digital experience for their customers and deliver value for their brands as well."

Tiberiu (Tib) Vastag has the ability to bridge the gap between client objectives and customer experience in the digital space. He combines logic, technological expertise, and an understanding of human behavior to enhance user experience in websites and other digital initiatives.

Vastag, who has more than 15 years' experience in interactive design and front-end development, has worked with agencies and companies such as DDB, Redbox, Livestrong Foundation, Sears Holdings, Accenture, Warranty Group, American Express, United Airlines, and Motorola.

Miriam Swain has led multiple e-commerce teams, managed client initiatives, and built processes designed to accelerate brand and product launches online. Swain joins Topin from the consumer ad agency shop Meyers & Partners, leading their online brand planning, positioning, and launch initiatives. She also served as producer for the Disney Interactive Media Group, a division of the Walt Disney Company.

About Topin & Associates

Topin & Associates, Inc. is a full-service medical marketing communications agency based in Chicago. Founded in 1982, Topin & Associates, Inc. takes challenger brands and turns them into brand contenders by applying its Pepper LogicTM approach -- a set of guiding principles unique to the agency. To learn more about Pepper Logic, go to topin.com or call Al Topin at 312-645-0100.

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