Domtar Inc.

Domtar Inc.

October 19, 2005 09:01 ET

Toronto 'Shares the Vision' of Legendary Rock Album Covers on Ethical Papers

TORONTO--(CCNMatthews - Oct 19, 2005) -

Renowned album cover artist Gary Burden of R. Twerk & Co. has made the era of peace, love and rock 'n' roll come alive on environmentally and socially responsible Domtar EarthChoice papers (NYSE: DTC) (TSX: DTC).

The "Share the Vision" tour, featuring one-of-a-kind reproductions of classic covers of The Eagles, The Doors, Joni Mitchell, Crosby, Stills and Nash, Neil Young, Steppenwolf and others' albums, comes to The Docks in Toronto tonight. The invitation-only exhibit challenges corporate paper buyers to look at socially and environmentally responsible papers and printing processes in a whole new way.

"The times have changed, but the social and environmental ethics we advocated in the '60s and '70s are more relevant than ever," Burden said. "I was first drawn to Domtar and Insync Media when I created Neil Young's 'Greendale' book and was impressed by their commitments to environmental sustainability. FSC-certified Domtar EarthChoice papers embody the spirit of classic rock 'n' roll."

To commemorate the exhibit, Burden, Domtar and printer Insync Media have also created commemorative posters and a 32-page companion brochure that tells the insider's story of how the album covers were developed. Created with various combinations of Domtar EarthChoice paper, soy-based inks and finishing techniques, the brochure gives many of the album covers a new look that was not possible when they were originally produced.

"Gary Burden pulled out all the stops for this exhibit," said Steve Barker, Domtar's senior vice president for pulp and paper sales and marketing. "The result is a vivid demonstration of just how far socially and environmentally responsible papers have come and how far an inspired vision can make them go."

Domtar EarthChoice is the most comprehensive line of socially and environmentally responsible paper products on the market today. It was brought to market in April to overcome corporate end-users' most-common concerns about the quality, selection, availability and price of ethical papers.

"In the past, companies had few options if they wanted to use socially and environmentally responsible papers," Domtar's Barker commented. "The papers that were typically available were often more costly and they came in limited colors, textures, sizes and weights. Because Domtar EarthChoice papers contain virgin fiber that comes from responsibly-managed forests, we can offer companies greater selection for all of their print pieces at competitive prices."

Domtar EarthChoice papers are primarily intended for business applications including corporate identity packages, brochures and promotional materials, annual reports, business forms, training manuals, direct mail, newsletters, catalogs, magazines, book covers, invitations, presentation folders, calendars, envelopes, labels and business cards. Domtar has also committed to extend the line with additional products for other business applications, notably office printing and copying.

Each Domtar EarthChoice paper contains virgin fiber that is certified by SmartWood to the Forest Stewardship Council's rigorous forest management standards. Most of the Domtar EarthChoice papers also contain post-consumer waste content.

The Rainforest Alliance has endorsed the papers in the Domtar EarthChoice line. Other environmental organizations, including World Wildlife Fund-Canada and ForestEthics, have also welcomed the family of papers.

The Rainforest Alliance works to protect ecosystems and the people and wildlife that depend on them by transforming land-use practices, business practices and consumer behavior. Companies, cooperatives and landowners that participate in its programs meet rigorous standards that conserve biodiversity and provide sustainable livelihoods. In more than 50 countries around the world, the Rainforest Alliance is helping businesses, governments and communities change their land-use practices and set standards for the long-term use of resources and the conservation of the planet's great wealth of biodiversity. The Rainforest Alliance's SmartWood program was founded in 1989 to certify responsible forestry practices and to date has certified more than 40 million acres worldwide. To learn more, visit www.rainforest-alliance.org.

The Forest Stewardship Council is an international, independent, not-for-profit organization whose forest management standards promote natural resource conservation, regeneration and sustainability, while balancing the interests of the forest products industry, governments, environmental organizations and the Indigenous peoples. It is the only forest products certification standard accepted and endorsed by prominent environmental and conservation organizations.

Editor's Note: Please use the proper name of all Domtar products, e.g. "Domtar EarthChoice," not "EarthChoice."

DOMTAR IS THE THIRD LARGEST PRODUCER OF UNCOATED FREESHEET PAPER IN NORTH AMERICA. IT IS ALSO A LEADING MANUFACTURER OF BUSINESS PAPERS, COMMERCIAL PRINTING AND PUBLICATION PAPERS, AND TECHNICAL AND SPECIALTY PAPERS. DOMTAR MANAGES, ACCORDING TO INTERNATIONALLY RECOGNIZED STANDARDS, 18 MILLION ACRES OF FORESTLAND IN CANADA AND THE UNITED STATES, AND PRODUCES LUMBER AND OTHER WOOD PRODUCTS. DOMTAR HAS MORE THAN 10,600 EMPLOYEES ACROSS NORTH AMERICA. THE COMPANY ALSO HAS A 50% INVESTMENT INTEREST IN NORAMPAC INC., THE LARGEST CANADIAN PRODUCER OF CONTAINERBOARD.

THREE-TIME GRAMMY-NOMINATED ART DIRECTOR/ARTIST GARY BURDEN AND HIS COLLABORATOR JENICE HEO ARE THE PRINCIPLES OF R. TWERK & CO., AN ART AND DESIGN FIRM FOR MUSICIANS AND THE MUSIC INDUSTRY. BURDEN HAS CREATED ICONIC ALBUM COVERS FOR LEGENDARY MUSICIANS INCLUDING THE EAGLES, THE DOORS, JONI MITCHELL, JACKSON BROWNE, CROSBY, STILLS AND NASH, CROSBY, STILLS, NASH AND YOUNG, THE BYRDS, MAMA CASS AND MANY OTHERS. IN 2004 HE CREATED ALL OF THE PACKAGING AND ART DIRECTION FOR NEIL YOUNG'S GREENDALE ALBUM, WHICH WAS A COMBINATION CD, DVD, LIVE CONCERT TOUR AND FEATURE FILM RELEASED THEATRICALLY. BURDEN ART DIRECTED AND ACTED IN THE FILM AS WELL. IN 2002, BURDEN AND PHOTOGRAPHER HENRY DILTZ PRODUCED UNDER THE COVERS, A DVD THAT TELLS THE STORIES BEHIND SOME OF THEIR MOST FAMOUS ALBUM COVERS THROUGH ARTIST INTERVIEWS, BEHIND-THE-SCENES PHOTOGRAPHS AND EXCLUSIVE HOME VIDEOS. CURRENTLY BURDEN IS PRODUCING HIS FIRST MAJOR THEATRICAL FILM "THE MONKEYWRENCH GANG" FROM THE FAMOUS NOVEL WRITTEN BY EDWARD ABBEY. IT WILL BE DIRECTED BY CATHERINE HARDWICKE (THIRTEEN, LORDS OF DOGTOWN).

BASED IN INGLEWOOD, CALIF., INSYNC MEDIA IS AT THE FOREFRONT OF DIGITAL PRINT MEDIA AND PUBLISHING. THE COMPANY SPECIALIZES IN HIGH-END MULTI-COLOR BROCHURES, ANNUAL REPORTS, ENTERTAINMENT PACKAGING AND COLLATERAL MATERIALS. IT ALSO OFFERS STATE-OF-THE-ART ELECTRONIC PRE-PRESS AND FULL SERVICE COLOR RETOUCHING EXPERTISE. INSYNC MEDIA HAS FOREST STEWARDSHIP COUNCIL CHAIN-OF-CUSTODY CERTIFICATION (SCS-COC-00715). FOR MORE INFORMATION ON INSYNC MEDIA AND ITS ENVIRONMENTALLY RESPONSIBLE PRINTING SERVICES, CONTACT GARY GONZALES AT 310-680-2113, OR VISIT WWW.INSYNC-MEDIA.COM.

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