Totally Hip Technologies Inc.

Totally Hip Technologies Inc.

November 02, 2005 15:37 ET

Totally Hip Technologies Inc.: iROC™-Interactive Rich Media Appointment

VANCOUVER, BRITISH COLUMBIA--(CCNMatthews - Nov. 2, 2005) - Totally Hip (TSX VENTURE:THP) is pleased to announce that it has appointed Mike Blaney, Vice-President, Interactive Marketing, of Totally Hip Services Inc. iROC™ interactive Rich Media unit.

iROC is Totally Hip's interactive Rich Media application and service provider that teams Totally Hip's technical resources with advertising, development and publishing people to create distinct, inspiring interactive Rich Media campaigns and products.

Totally Hip's award winning LiveStage Professional software with custom Rich Media enhancements is iROC's backbone for the fulfillment of interactive online advertising requirements. iROC™ will produce and deploy interactive Rich Media experiences - interfaces that integrate images, animation, video, audio, 3D and virtual tours with interactive features - creating custom immersive online experiences for iROC clients.

"What we have innovated is the possibility of synchronizing video with user interactions," Mike Blaney states. "Advertisers and ad agency make their decisions to execute interactive Rich Media campaigns based on the feasibility of creating and successfully deploying them. The outcome is almost strictly technology dictated. iROC has the technology, people and creative juices to eliminate any uncertainty for our clients."

Totally Hip Technologies Inc.

David Dicaire, CEO & President

This release may contain forward-looking statements that involve risks and uncertainties. Words such as "anticipates", "expects", "intends", "plans", "believes", "may", "will" and similar expressions are intended to identify forward-looking statements. Among the important factors that could cause actual results to differ materially from those in the forward-looking statements are Totally Hip's ability to develop, complete, introduce, market, distribute and gain market acceptance for its products and technologies in a timely manner, announcements of technological innovations, new products or product enhancements by Totally Hip or its competitors; general market conditions; and other factors that may impact the Company or its business opportunities including factors detailed in Totally Hip's filing with the Securities and Exchange Commission.

The TSX Exchange has not reviewed and does not accept responsibility for the adequacy or accuracy of the content of this News Release.

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