Tourism British Columbia

Tourism British Columbia

November 10, 2008 19:03 ET

Tourism BC Receives International Recognition at World Travel Market

VANCOUVER, BRITISH COLUMBIA--(Marketwire - Nov. 10, 2008) - Tourism British Columbia was honoured today in London, England with a prestigious World Travel Market Global Award.

The award is distributed to recipients by members of the World Travel Market Global Media Network, comprising of key travel industry media from around the world. The award was presented to Tourism BC's President and CEO Rod Harris by World Travel Market's Chairman, Fiona Jeffery at a gala ceremony on the main stage of the World Travel Market.

Nominated by leading Canadian travel trade publication, Canadian Travel Press, the award recognizes Tourism BC's significant contribution to travel and tourism in the last year. "Canadian Travel Press is proud to have selected Tourism BC as the Canadian winner of the Global Travel Award for its outstanding contribution to tourism in Canada," said Michael Baginski, Publisher of Canadian Travel Press. "We look forward to their continued success as British Columbia takes centre stage at the Vancouver 2010 Winter Games."

As a destination marketing organization, Tourism BC continues to be a leader in tourism, working to increase visitation by creating world class visitor experiences, conveniently connecting consumers to BC's spectacular tourism products and working closely with stakeholders on industry initiatives. As part of its mandate to promote the Super, Natural British Columbia® brand to the world, Tourism BC engages in long term strategies to maintain and grow BC's strong presence in the international travel market.

"To be recognized as an industry leader by such a distinguished international award is an incredible honour for Tourism BC and for British Columbia - further demonstrating our achievements as a world-class tourism destination," said Bill Bennett, Minister of Tourism Culture and the Arts. "On behalf of Premier Campbell, the Government of BC and the entire tourism industry, I would like to thank Tourism BC for their energy in promoting our province, and congratulate them on a job well done."

Staged annually in London under one roof, World Travel Market is the largest English-language travel trade show in the world, providing a unique opportunity for the whole global travel trade industry to meet, network, negotiate and conduct business. By attending World Travel Market, participants efficiently, effectively and productively gain immediate competitive advantage for their business and stay abreast with the latest developments in the travel industry.

Other Global Award winners were Port de Barcelona (Editur, Spain); Albatravel (L'Agenzia di Viaggi, Italy); Mr. Luiz Henrique Silveira, The Governor of the State of Santa Catarina (Mercado & Eventos, Brazil); Pestana Group (Publituris, Portugal); Superclubs & Sonesta Hotels & Resorts (Report Americas, Latin America); Lanta-Tur Voyage (Tour Business, Russia); Mr. Peter Kerkar Global CEO, Cox & Kings India Ltd. (Trav Talk, India); Micato Safaris & AmericaShare (Travel Weekly USA, United States of America); H.E. Mohammed Al Toobi, Undersecretary for Tourism, Oman Ministry of Tourism (TTN Middle East).

Tourism British Columbia is a Crown corporation that operates under an industry-led board of directors and is responsible for marketing the Super, Natural British Columbia® brand to the world. To access comprehensive information about the business of tourism in British Columbia and Tourism British Columbia's programs, visit www.tourismbc.com.

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