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Tourism Vancouver

Tourism Vancouver

February 08, 2010 04:23 ET

Tourism Vancouver Launches "CitySmart" Mobile App

Partnership with SatSports and HTC results in interactive application for tourism information

LONDON, ENGLAND--(Marketwire - Feb. 8, 2010) - Visitors to Vancouver will now be able to download a free application for their smart phones that puts a complete guide to the city in the palm of their hand.

The application, named "CitySmart", inspired by Tourism Vancouver and developed in partnership with mobile GPS navigation developer SatSports Ltd and Smartphone manufacturer HTC. It's the world's first completely interactive tourist and sporting event mobile application, providing live updated tourist and event information, (Vancouver are currently using this feature for the Winter Olympics) plus an advanced GPS system that provides detailed street navigation and breaking news on traffic situations.

The CitySmart application can be downloaded free of charge from the Tourism Vancouver website, located at www.tourismvancouver.com/download.

"We're excited to partner with SatSports and HTC on such a ground-breaking mobile application," said Tourism Vancouver's Walt Judas, vice president of Visitor Services & Communications. "With live messaging and constant updates, CitySmart is a virtual tour guide in your pocket, assisting you at every step of your trip."

Tourism Vancouver "City Hosts" will be equipped with the HTC smart phones to assist visitors at various locations throughout the downtown area.

Judas also believes the new application will be of interest to Vancouver residents looking for reliable local information plus cab drivers and limousine services needing up-to-the minute reports on road closures, traffic blockages, locations and access points for major venues.

"This application is going to change the way host cities interact with visitors and event spectators, and HTC is excited to have our hardware showcased," said Francois Gravel of HTC. These devices, along with this integrated mobile application, will streamline Tourism Vancouver's interaction with tourists by assisting them in giving directions and providing event information from all its visitor centres.

With SMS (text messaging) capabilities built in, the application also allows Tourism Vancouver to interact with visitors anywhere in the city, no matter what their activity. Application users will receive live updates (via text messages) that will notify them of points of interest, weather reports, traffic alerts and news flashes. CitySmart will also provide transit planning and emergency service contacts, along with visitor centre locations.

 "SatSports has been revolutionizing sports experiences through GPS hardware and mobile applications for a number of years," said Jean-Claude Baumgartner, Managing Director of SatSports Ltd. "With our new partnership with Tourism Vancouver, we're going to be revolutionizing the visitor experience as well."

Satsports focus is on developing exceptional GPS sport and tourist applications to enhance lifestyle experiences in a safe environment. With product innovation firsts such as Satski 'the interactive real time Ski navigation System, the Toursim Vancouver application follows in this vein.

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