SOURCE: Gentex

June 16, 2009 08:44 ET

Toyota Offers Gentex Mirror-Based Backup Camera Display on New Verso

ZEELAND, MI--(Marketwire - June 16, 2009) - Gentex Corporation (NASDAQ: GNTX), the leading supplier of automatic-dimming rearview mirrors to the worldwide automotive industry, has announced that it is shipping its Rear Camera Display (RCD) Mirror and base feature auto-dimming mirrors for the new Toyota Corolla Verso multi-purpose vehicle (MPV). The Verso is sold throughout Europe.

The Gentex auto-dimming interior mirror with RCD is in popular packages on many of the trim levels sold throughout the continent. The RCD Mirror contains a liquid crystal display (LCD) that works with a video camera mounted at the rear of the vehicle to provide a view directly behind the vehicle while backing up. When the vehicle is shifted into "reverse," a display appears automatically through the auto-dimming mirror's reflective surface. The display disappears when the vehicle is shifted into any other gear, a capability that is made possible utilizing Gentex's "transflective" coating and lighting techniques, which result in a bright, high-resolution color image.

"This is the first vehicle built in Europe and designed specifically for the European market to incorporate our auto-dimming RCD Mirrors," said Enoch Jen, Gentex Senior Vice President. "Gentex technology has been well received in Europe and having the RCD Mirror offered on a number of trim levels further demonstrates consumer interest for this new feature."

Founded in 1974, Gentex Corporation is an international company that provides high-quality products to the worldwide automotive industry and North American fire protection market. Based in Zeeland, Michigan, the Company develops, manufactures and markets interior and exterior automatic-dimming automotive rearview mirrors that utilize proprietary electrochromic technology to dim in proportion to the amount of headlight glare from trailing vehicle headlamps. Many of the mirrors are sold with advanced electronic features, and more than 96 percent of the Company's revenues are derived from the sale of auto-dimming mirrors to nearly every major automaker in the world.

Contact Information

  • FINANCIAL MEDIA AND INVESTOR CONTACT:
    Connie Hamblin
    616/772-1800

    GENERAL MEDIA CONTACT:
    Craig Piersma
    616/772-1800

    WEBSITE: www.gentex.com