SOURCE: TrackBets International, Inc.

June 16, 2008 08:37 ET

TrackBets International, Inc. Releases Information on Marketing Efforts in Brazil

NEW YORK, NY--(Marketwire - June 16, 2008) - Track Bets International, Inc. (PINKSHEETS: TRKB) is improving its infrastructure in order to capitalize on the growing Brazilian turf industry, a direct result of the strong Brazilian economy. TrackBets is committed to fulfilling the existing demand in the Brazilian market for quality horse racing and other legalized wagering parlors contracting a local market research firm, Idéias e Imagens, to identify that market's untapped potential.

Idéias e Imagens has performed in-depth research, presented proposals and as a result of their efforts forged crucial new relationships for TrackBets with turf industry insiders and representatives. This relationship building process is crucial in fulfilling our objective of exporting Brazilian racing content internationally. The specific details regarding the various marketing studies will be released soon. Our "deep-dive" market exploration has exposed a significant competitive advantage, specifically, an in-depth knowledge of the industry, which TrackBets will exploit as it opens new wagering facilities.

In 2007, greater than 32% of the jobs created in Latin America were in Brazil.

SOURCE: ApexBrasil http://www.apexbrasil.com.br/

About Track Bets International, Inc.:

TrackBets has successfully completed significant milestones in its development and is primed to grow at a substantial and sustainable rate with an infusion of new capital. The Company has an existing infrastructure in Brazil, has thoroughly researched the turf industry, and is a legitimate international competitor. TrackBets International is the only North American company operating in the legalized gambling market in Brazil.

Safe Harbor Statement: Except for historical information, the matters set forth herein, which are forward-looking statements, involve certain risks and uncertainties that could cause actual results to differ. Potential risks and uncertainties include, but are not limited to, perceived or actual benefits from Track Bets International's planned operations, the market acceptance and level of sales derived from its operations, the competitive environment within the Brazilian turf industry, and the successful technical and economic implementation of its operations.

Contact Information

  • Contact:
    For more information, please visit:
    www.track-bets.com
    or call
    Investor Relations
    866-THE-APPL(E)