March 31, 2005 09:00 ET

TRADOS Momentum in 2004 Highlights Growth With Language Service Providers

With Advanced Solutions, LSPs Play Greater Role in Global Information Lifecycle

SUNNYVALE, CA -- (MARKET WIRE) -- March 31, 2005 -- TRADOS Inc., the world leader in global information solutions, today announced additional results from its record-setting 2004 fiscal year, including a 54% net revenue growth in sales to language service providers (LSPs) over the previous year. TRADOS attributes the industry-leading growth to its continuing focus and investment in this important market.

LSPs are critical in helping companies with globalization -- eliminating the need for enterprises to work directly with dozens of translation vendors and freelancers that result in limited managerial oversight. As a single point of contact and accountability, LSPs offer their clients the benefits of lower costs, higher productivity, and consistent quality. The services LSPs provide -- from content creation to translation to globalization consulting -- also eliminate the expensive need for companies to develop these specialized capabilities in-house.

TRADOS provides LSPs with enterprise-class technology that enables them to meet the rising demands of global clients. With TRADOS, LSPs are able to deliver even greater top- and bottom-line benefits to their clients, such as faster turnaround times, higher work quality, greater cost savings, improved productivity, and consistent branding.

Kevin Bolen, vice president of sales and marketing for Bowne Global Solutions, attested, "As the world's leading globalization services provider, our clients include many Global 500 companies who have come to expect the highest quality work from us. TRADOS enables a company our size, with operations in 24 countries, to run smoothly and efficiently -- managing the process from client down to the individual freelancer. TRADOS is a critical element in helping us provide reliable, high-quality globalization services on time and within our clients' budget."

Bill Seawick, chief marketing officer of TRADOS, explained the market need: "Enterprises are demanding more than translation from LSPs. The hyper-competition we are seeing requires businesses to focus more on overcoming the key challenges in reaching world markets. These include delayed product and campaign launches, inconsistent multinational branding, low customer satisfaction due to poor communications, and operational inefficiencies in their globalization processes. Deployed by LSPs, TRADOS solutions optimize the entire global information lifecycle -- from authoring to content management to localization to publishing. With TRADOS, LSPs can now help enterprises overcome these persistent barriers to success."

Sales of TRADOS server-based global information solutions, and in particular TRADOS TeamWorks, have reached record levels in the last year. A recent survey by the Localization Industry Standards Association (LISA) also showed that TRADOS continues to be the dominant technology standard with LSPs, with an estimated 71% of global market share in 2004. With such momentum, TRADOS is the fastest growing company in the globalization industry.

Steve Desmeules, president and chief executive officer of Accu Translation, stated, "We looked at other vendors, but only TRADOS could integrate our globalization processes with workflow and project management that meets the demands of both our corporate clients and large number of translation vendors. With TRADOS, we better manage all our globalization processes and have well positioned our resources for growth and financial strength."

Smith Yewell, president and chief executive officer for Welocalize, added, "We built our business using TRADOS technology which we recognized early on as the industry standard. In our experience, only TRADOS has been strong enough to meet our translators' needs and flexible enough to link into our existing workflows. TRADOS understands our translation requirements and, they have been a great partner since we started this business eight years ago."

About TRADOS Incorporated

The world leader in globalization software and services, TRADOS empowers multinational organizations to improve the quality and accelerate the delivery of multilingual content to global markets. TRADOS has enabled 3,500 corporations -- including Microsoft, IBM, Deutsche Bank, Wal-Mart, Audi, Sony, Rolls Royce, and others -- to generate greater revenues, strengthen brands, speed time-to-markets, and reduce globalization costs. More companies, translators, and localization service providers use TRADOS products than all competing products combined. Headquartered in Sunnyvale, California, TRADOS has offices worldwide. Please visit to learn more.

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