SOURCE: Transifex

Transifex

May 11, 2016 07:59 ET

Transifex Adds Advanced SEO Capabilities to Its WordPress Plugin to Power Global Marketing

Plugin Enables Effortless Deployment of SEO-Friendly International Websites Helping Midmarket Businesses Reach Global Audiences

MENLO PARK, CA--(Marketwired - May 11, 2016) - Transifex, leading provider of localization automation, today announced the launch of its new Transifex Live Translation Plugin for WordPress with advanced SEO capabilities. The new version of the plugin delivers out-of-the-box functionality making it simple to set up multilingual WordPress websites localized with the Transifex Live translation management solution that include technical optimizations for international SEO performance.

Using the WordPress plugin, site owners can:

  • Create language or locale-specific subdirectories or map existing language subdomains to the translations published from Transifex Live
  • Automatically insert hreflang tags when advanced SEO settings are selected
  • Manage the list of published translations
  • Enable Prerender, an Open Source tool that serves pages to bots, to ensure that search engines and social sites can crawl and index translated pages

This new version of the plugin extends the simple-to-use Transifex Live + WordPress plugin solution announced in January by both ensuring that multilingual sites created using the Transifex Live JavaScript-based solution robustly support marketers' goals for indexing and sharing of global content while still making the implementation and deployment process as painless as possible, requiring little to no technical support. Features ensure site indexing of multilingual content without duplicate content penalties and enable social sharing of localized content (as shown in the attached example).

"We are excited to be announcing this next step in advancing our vision of making localization available to every web publisher," says Transifex founder and CEO, Dimitris Glezos. "The powerful combination of Transifex Live and the WordPress translation plugin reaches the large majority of web publishers around the world by providing a solution designed explicitly for the world's most popular CMS, WordPress."

Transifex has created a demonstration site for the joint solution where potential users can learn more about the steps involved and simultaneously see their results. To see the site and learn more, please visit wp.transifex.live. The plugin is available immediately in the WordPress Plugin Directory.

Companies including Atlassian, Coursera, Eventbrite, KIXEYE, and Waze rely on Transifex to achieve a truly multilingual, global presence. For more information, or to get started on a localization deployment, please visit www.transifex.com.

About Transifex
Transifex is a Localization Automation Platform that helps marketers and developers publish digital content across multiple languages. Built for companies with agile development cycles, Transifex's cloud platform helps accelerate the delivery of content with a continuous localization workflow. Customers using Transifex can be assured that new content is always translated, and the latest translations are included with each release. This means faster time-to-market and a better experience for end users. Headquartered in the heart of Silicon Valley, Transifex is global and digital -- with engineers on two continents and customers in nearly 50 countries representing about 40,000 projects and nearly 400,000 users, localizing content in 150+ languages.