February 28, 2012 06:45 ET

Travelodge Report a Surge in Room Bookings at Its Six Liverpool Hotels

Are You Desperate for Some Glamour, Fun & Relaxation?

Why Not take a Desperate Scousewifes Inspired Short Break In The North West's Capital of Glamour-Liverpool

LONDON, UNITED KINGDOM--(Marketwire - Feb. 28, 2012) - Hotel chain Travelodge, has reported a surge in room bookings at its six Liverpool hotels since the popular E4 reality TV programme 'Desperate Scouswifes started. The programme based around football, fierce fashion and the famous WAG lifestyle has helped showcase how truly glamorous the UK's sixth most visited city really is.

Liverpool is also famous for its maritime history, world-beating musical heritage, two of the Premiership's biggest football teams and not one, but two majestically different Cathedrals.

Since 2008, when Liverpool was awarded the status of European Capital of Culture it has undergone a major renovation and today the city is bulging with fabulous new shops, buzzing new restaurants, hip hotels and trendy wine bars, as well as a world class cultural offering with more museums and galleries anywhere outside of London. Not forgetting its inhabitants, of course, who are famously friendly and will welcome you with pride.

To help Briton's enjoy a fabulous short break in Liverpool, Travelodge is offering 3,000 rooms from £19 at its six Liverpool based hotels. The offer includes the Company's latest opening; Liverpool Central The Strand Travelodge hotel.

The new 141-room hotel which is located opposite the Albert Dock and is just a few minutes walk from the famous Liverpool One shopping centre offers rooms with amazing views of Liverpool's famous waterfront.

To help you make the most of your Scouse break, Travelodge has gone undercover and discovered the Desperate Scousewifes top secret hangouts so that you can: shop like the glamorous fashionistas at their favourite boutiques. Party like the trendy socialites at their favourite trendy bars and clubs and most importantly revealed details of real Scousewifes salons where you can go to get glammed up.

See below for details.

To book a £19 room just visit the Travelodge hotels site. With Travelodge you only pay for the room and not for the number of people staying per room. A family room caters for three adults and works out at just £4.75 per person- cheaper than a portion of fish and chips! By booking a £19 Travelodge room, you will have plenty of change left to treat yourself to a new outfit or some killer heels.

A Travelodge family room has a luxury king size bed, sofa bed, en-suite facilities, flat screen TV with 18 free digital channels, free tea / coffee making facilities and WIFI. (You only pay for the room and not for number of people staying per room)

Travelodge hotels that have a Bar Café offer an 'eat as much as you like' breakfast buffet for £7.65 per guest and for each paying adult - two children under the age of 16 eat for free. You can make a 20% saving on breakfast by ordering online and you can order a two course evening online for just £9.95 per person too - just book at


Where to shop:

Miss Francesca Couture:

Gillian and Amanda's favourite fashion shop, Miss Francesca's Couture is full of gorgeous glamorous fashion, from trendy and chic day wear to stunning evening dresses. Steal the Scousewife's style secrets and browse around the Scousewive's favourite fashion shop.

April Boutique:

April Boutique is Liverpool's latest exclusive designer store and is also the work place of Sam and Layla in the TV show. The store sells a huge range of designer garments and accessories. Popular brands include: Pinko, Pauls & Joe Sister, Ruth Tarvydas, Aqua, Gestuz, Ella Luna, Buba, Juliet Dunn, and Zimmerman.

Cavern Walks

Cavern Walks is Liverpool's premium fashion destination, it is home to the city's largest collection of independent retailers and designer brands. Check out Coleen Rooney's and Alex Curran's favourite designer shop Cricket. The shop not just sells the latest fashion collections but there are stylists on hand to give expert fashion advice. Or why not pop into Vivienne Westwood's store for the full range of fashion and perfumes from the Grande Dame of British fashion.

Liverpool One

Not forgetting a shopping centre built as stylishly as the fashion in its stores, Liverpool ONE, which opened in 2008, is the largest city centre regeneration project in Europe and has given Liverpool shopping a whole new wonderful dimension. It is a stunningly designed centre that is home to more than 160 famous high street names, from a giant, gleaming new John Lewis to an Apple Store and a flagship Topshop. Liverpool ONE is also bulging with ultra-hip fashion brands and cool independent boutiques such as designer store Flannels, Urban Outfitters and pretty country homewares store Cath Kidston.

Where to party:


Panoramic's is Britain's tallest bar & restaurant and the views from the 34th floor of Liverpool's gleaming West Tower are undoubtedly impressive. Set some 100m above sea level, you can sit with a pre-dinner drink and look out over Liverpool's skyline all the way to the Welsh hills. The restaurant area is smart and understated so not to detract from the amazing panoramic views from which it takes its name. The bar has a retro-futuristic feel, white and curved with red spotlights. There's a short but tempting range of cocktails and a large array of spirits. Food is accomplished and elegant. But really it's the views that rule here.

Mo Nique's

Desperate Scousewives star Danny Latimer is set to make his debut as the resident DJ for Mo Niques nightclub, Liverpool's first dedicated Burlesque and Cabaret venue. In a luxurious "Moulin Rouge" style environment, Mo Nique's presents the very best in sophisticated entertainment. With beautiful burlesquers, enchanting music and musicians, there are even chic waiting staff to ensure that cocktails and champagne are brought to your table. Mo Nique's also provides professionally-run Burlesque workshops and taster sessions created to develop home-grown talent and offer fun sessions for visitors and tourist groups.

Newz Bar

The Newz Bar is a celeb favourite, with members of Hollyoaks regularly spotted enjoying cocktails and lounging in the luxurious booths. Formerly a 19th century shipping warehouse, today the exclusive Newz Bar is the most high profile venue in the city.

Alma de Cuba

Alma de Cuba is Liverpool's most spectacular restaurant and bar venue. Set inside the magnificent conversion of the former Catholic Church St Peter's, Alma de Cuba is all about an eclectic mix of Cuban, Hispanic and Latin American influences that are enhanced with Liverpool's great spirit. Winner of UK's Best Venue in 2008, this is a must visit destination with a Sunday Service Gospel Brunch with live gospel choir on Sundays and its carnival atmosphere throughout the weekend. Historically Cuba has been influenced by various cultures; Alma de Cuba's brand new menu hopes to mirror this diverse influence by including enhanced spices and flavours from around the world, particularly Caribbean, Spanish, Latin American and Orient. The delightful South American and Caribbean inspired cocktails and the up-beat Latin influenced rhythms create an unforgettable experience.

Where to Eat:

The Restaurant Bar & Grill

Located in Halifax House a former banking hall in the heart of the busy commercial district, on Brunswick Street, The Liverpool Restaurant Bar & Grill creates an impression as soon as you enter the front door. The striking cocktail bar takes centre stage with the main dining areas located on either side, divided by eye catching glass wine racks. At the front of the restaurant, guests can relax in the lounge area and watch the city go by through the open glass windows, or choose to dine near to the open kitchen, wood stone oven and rotisserie. The Restaurant Bar & Grill is an ideal venue for lunch, dinner or just for a cocktail.


Sat at the helm of Liverpool's Albert Dock - overlooking the Tate Liverpool, and nestling in one of Europe's finest heritage sites - Gusto exudes Italian charm across its sophisticated restaurant and dockside cocktail bar.


Located in the heart of the city at the Liverpool One open air shopping centre, Chaophraya brings a true taste of the orient to the heart of Liverpool. Set over two floors, with a stunning first floor al fresco terrace, the restaurant offers a wonderful array of authentic Thai dishes prepared in an open kitchen in full view of diners. The menu features classic dishes from different regions of Thailand and all of the dishes are created by Thai chefs using only the finest, freshest ingredients.


Circo is a unique circus-themed restaurant and bar, located in Britannia Pavilion where you can enjoy a full à la carte restaurant with stunning views of the Albert Dock. Open for both lunch and evening meals, you can choose from an extensive modern international menu.

Famed for its freak shows and dramatic live events, Circo offers a unique evening's entertainment in a stylish, modern setting.

Where to pamper:

The Priory Salon

This is where it all happens… where the glamorous Debbie comes to get her "hair rehab", where Amanda gets her scousebrows preened, Chloe gets her nails polished and Sam and Layla get their legs waxed and their skin fake baked. Come and glam yourselves up for the day at the very location where the stars of Desperate Scousewifes come too.

Powder Me Pretty

In Liverpool, looking your best from top to toe is essential and every Liverpool girl knows that it's all about top-to-toe detail, including tan, nails, blow dry and face. At Powder Me Pretty beauty salon, make-up artist Alex Burke will give you a professional glamorous touch, with classic smoky eyes. Coleen Rooney is a past client and every Saturday the salon is completely booked up with girls who want to imitate her look.

Herbert's of Liverpool- Celebrity Hair and Beauty Salon

Hairdresser to the stars, Herbert's is the place to get a traditional Scouse curly blow-dry. His new Liverpool One headquarters consists of a salon and hairdressing academy- from bespoke Russian hair extensions to luxurious nail treatments, so treat yourself to the celebrity treatment for a day at this award winning salon.

About Travelodge:

The first budget hotel brand to launch in the UK in 1985, Travelodge now operates over 490 hotels and over 35,400 rooms across the UK, Ireland (11) and Spain (4). Travelodge plans to grow its estate to 1,100 hotels and 100,000 rooms by 2025. Over 13 million people stayed with Travelodge last year and 90% of reservations are currently made online at, where room rates start at £19 per night. The chain employs over 6,000 staff.

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