Tree Canada

Tree Canada

May 20, 2010 13:44 ET

Trees by the Shore Celebrates Planting in Virden

VIRDEN, MANITOBA--(Marketwire - May 20, 2010) -  Trees by the Shore, an innovative national program that aims to create urban forests throughout our country, is celebrating its anniversary by once again planting trees in 25 Canadian communities including Virden, Manitoba.

The program will bring school children, Girl Guides, Scouts and local conservation groups together to plant over 37,000 native trees along waterways in 25 Canadian communities. Included in the program will be lesson plans whereby students will learn about the benefits of trees including; maintaining water quality, minimizing soil erosion and providing habitat for wildlife.

Today, approximately 1,500 trees will be planted along Scallion Creek in Virden by members of the Upper Assiniboine River Conservation District and Manitoba Forestry Association and students from Virden Junior High.

 "We are so pleased to be conducting a planting in Virden," said Michael Rosen, President of Tree Canada. "This will be a lasting environmental legacy in this community."

"The most exciting part of the Trees by the Shore program this year is that communities across Canada submitted applications to host a tree planting in 2010 and that initiative has created 25 partnerships between Tree Canada and communities across this country," according to Michael Rosen.

The program is funded by Tree Canada in conjunction with their corporate partner Irving Tissue and their Majesta brand of tissue products.

"The Irving name is synonymous with progressive forestry practices in Canada," said Michael Rosen. "We are so proud to be associated with this great Canadian company and their Majesta brand of paper products. The Trees by the Shore program will show children how interconnected trees are with the natural world. Together with the Majesta brand, we bring communities together to learn, understand and protect the natural spaces where they live," he said.

About Tree Canada

Tree Canada is a charitable organization established to encourage Canadians to plant and care for trees in urban and rural environments. A winner of the Canadian Environmental Award (2007), Tree Canada engages Canadian companies, government agencies and individuals to support the planting of trees, the greening of schoolyards, and other efforts to sensitize Canadians to the benefits of planting and maintaining trees. To date, more than 75 million trees have been planted and more than 450 schoolyards have been greened.

Contact Information

  • Tree Canada
    Melissa Nisbett
    Communications and Marketing Officer
    613-567-5545, ext. 224