SOURCE: 12 Simple Solutions

12 Simple Solutions

June 15, 2016 08:00 ET

Trek President John Burke Tackles America's Biggest Challenges, Offers Simple Solutions in New Book

MADISON, WI--(Marketwired - June 15, 2016) - Drawing on more than three decades of business experience, John Burke, president of Trek Bicycles, applies his independent thinking and no-nonsense approach to tackle the complex problems facing America by releasing a new book, 12 Simple Solutions to Save America.

In his latest book, Burke proposes concrete solutions to fix America's problems and challenges Americans to lead the effort for needed changes. 12 Simple Solutions to Save America addresses topics such as the nation's growing $19 trillion debt; simplifying an approximately 74,000-page tax code; dealing with the increase in global temperatures; and significantly reducing the risk of a nuclear war. It also offers solutions to reduce inequality, overhaul Congress and fix Social Security, among other topics.

"At my son's graduation from Marquette University, commencement speaker David McCullough challenged the graduates to do something for their country," Burke said. "I took those words to heart and felt a need to look at problems facing our country and search for real, achievable solutions. Too often in politics, we look for complex answers when simple, bold solutions are what we really need."

12 Simple Solutions to Save America offers practical advice and outside-of-the-box thinking at a time when Americans are witnessing one of the most highly contested election cycles and dismal approval ratings for Congress.

12 Simple Solutions to Save America is available now for purchase on Amazon and Barnes & Noble. To contribute to the discussion and offer your solutions to save America, visit, follow 12 Simple Solutions to Save America on Facebook or email John at

About John Burke
John Burke began working at Trek Bicycle in 1984 and has been president of the company since 1997. In addition to leading Trek, Burke served as chairman of President George W. Bush's President's Council on Physical Fitness & Sports, and is a founding member of the Bikes Belong Coalition. John is an avid cyclist who has finished Ironman Wisconsin twice as well as completing the Boston and New York City Marathons. Burke is also the author of One Last Great Thing: A Story of a Father and a Son, a Story of a Life and a Legacy, which paid homage to his father, Dick Burke, founder of Trek Bicycle Corporation. He graduated from Boston University. Burke and his wife, Tania, live in Madison, Wisconsin.

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