SOURCE: Tremor Video, Inc.
NEW YORK, NY--(Marketwired - Aug 1, 2013) - Tremor Video, Inc. (NYSE: TRMR), a leading provider of technology-driven video advertising solutions, announced today the appointment of Tim Ware as Vice President of Mobile and Connected TV Sales. Reporting to Randy Kilgore, Tremor Video's Chief Revenue Officer, Ware will be focused on Tremor Video's Mobile and Connected TV video advertising businesses. This announcement follows Tremor Video's recent promotions of Michael Schwalb and Alex Macnamara and hiring of Kelly Petersen.
Ware will be responsible for leveraging Tremor Video's industry-leading network of premium publisher partners, proprietary brand building technology and creative capabilities to help brand marketers fully realize the benefits of the mobile video and the connected TV landscape.
"Tim brings a highly diverse mix of multiscreen media knowledge and expertise not commonly found in today's media professional," said Randy Kilgore, CRO, Tremor Video. "We are thrilled to bring on a seasoned advertising executive who has been living and breathing mobile video since its inception."
Ware joins the company with two decades of television, digital media and mobile experience. Most recently he served as The Wall Street Journal's Mobile and Video Sales Director where he was responsible for ad sales across Dow Jones' popular mobile apps and its new video service, WSJ Live. Prior to The Journal, he worked for top sports and entertainment entities, including ESPN -- where he helped establish its online ad business including mobile and video offerings, NHL, WWE. Yardbarker and InterZine Productions. Tim broke into the advertising business as a TV Buyer and Negotiator at McCann-Erickson and Saatchi & Saatchi Advertising.
About Tremor Video, Inc.
Tremor Video, Inc. is a leading provider of technology-driven video advertising solutions enabling brand advertisers to engage consumers across multiple internet-connected devices including computers, smartphones, tablets and connected TVs. Our clients include some of the largest brand advertisers and agencies in the world. These relationships have helped us create a robust online video ecosystem that includes more than 500 premium websites and mobile applications, over 200 of which partner with us on an exclusive basis. Our proprietary technology, VideoHub, analyzes in-stream video content, detects viewer and system attributes, and leverages our large repository of stored data to optimize video ad campaigns for brand-centric metrics. Through our VHA enterprise solution, VideoHub also provides advertisers and agencies with advanced analytics and measurement tools enabling them to understand why, when and where viewers engage with their video ads.
Tremor Video is based in New York and has offices in Atlanta, Boston, Chicago, Dallas, Detroit, Los Angeles, and San Francisco, with international offices in London, Singapore, and Toronto. For more information, visit tremorvideo.com and find Tremor Video on Twitter, Facebook and LinkedIn.
This press release contains forward-looking statements that involve risks, uncertainties, assumptions and other factors that could cause actual results and the timing of certain events to differ materially from those set forth in or implied by such forward-looking statements. All statements other than statements of historical fact are forward-looking statements, including, but not limited to, any statements concerning anticipated benefits related to additions or changes in personnel, or the growth or adoption of Tremor Video's solutions. Important factors that could cause actual results to differ materially include: the ability to successfully integrate and retain personnel, and the effectiveness of personnel; development of new solutions and technologies or enhancements to existing solutions and technologies; market acceptance of Tremor Video's solutions; global economic conditions; growth of the online video advertising market; as well as other factors detailed from time to time in the reports Tremor Video files with the Securities and Exchange Commission. Forward-looking statements are not guarantees of future performance or events and investors are cautioned not to place undue reliance on any forward-looking statement. Furthermore, forward-looking statements speak only as of the date on which they are made, and, except as required by law, Tremor Video disclaims any obligation to update these forward-looking statements to reflect future events or circumstances.