March 16, 2011 08:01 ET

Trend Micro and Radialpoint Announce Strategic Alliance

- Companies will develop, promote and distribute software and services worldwide

- First customer for new product: UK-based Virgin Media

- First offering available now: Managed Internet Security, powered by Trend Micro™

CUPERTINO, CALIFORNIA--(Marketwire - March 16, 2011) - Trend Micro Incorporated, a global leader in Internet content security, and Radialpoint, a leading provider of Digital Home Services solutions for consumer technology brands, announced today they have formed an alliance to develop, market and sell new online and data protection services built for service providers around the world.

This alliance will drive business results for service providers in an increasing effort to meet consumer demand for a protected "digital home". By integrating Trend Micro's capabilities into Radialpoint's end-to-end Digital Home Services Platform, service providers will now have a powerful tool for supporting their customers' need to manage and protect their devices, connectivity and content. 

The first offering, to be named Managed Internet Security, powered by Trend Micro™announced as part of this alliance integrates industry leading Trend Micro™ Titanium™ Maximum Security with Radialpoint's Digital Home Services Platform. Trend Micro will leverage Radialpoint's platform to deliver its consumer security offering to the ISP channel, offering unique value and benefits for both service providers and their customers. 

Radialpoint also announced today that Virgin Media Inc. would be the first customer for Managed Internet Security. Virgin Media is the first provider of all four broadband, TV, mobile phone and home phone services in the UK, delivering ultrafast broadband connections to over half of all UK homes with speeds of up to 100Mb.

"Based on their innovative service delivery platform and decade of market focus, Radialpoint has built the most successful digital home services programs in the world," said Wael Mohamed, EVP Global Alliances, Trend Micro. "Our alliance with Radialpoint will enable ISPs to take advantage of our best-in-class Internet security solutions and Radialpoint's best-in-class managed services platform, giving peace of mind to their customers while being fully integrated into the ISP's CRM systems and maximizing the profitability of their offering through lower cost to serve and improved ARPU opportunities."

For Radialpoint, this signals a continued effort to deliver the services consumers are increasingly demanding and enable its customers to grow new and existing revenues and improve customer loyalty. This alliance will integrate Trend Micro's consumer security technology into Radialpoint's growing ecosystem of digital home services that cover the complete consumer technology lifecycle. Radialpoint's unrivalled technology platform enables Telco/MSO, Retail, OEM and other consumer technology brands to serve as a one-stop shop for their customers' diverse digital home technology needs including purchase, setup, use, maintenance, protection, data backup, support, and fix— across a wide range of connected devices. Critical in this mix is a powerful security offering. 

"Consumer technology brands see a massive market opportunity in providing simple and effective solutions that manage, protect, and support consumers' connected homes and digital lives," said Michael Wexler, VP, DHS Solutions, Radialpoint. "Radialpoint is constantly looking for market-leading consumer services to integrate as part of our Digital Home Services programs, and we're excited to offer Trend Micro's technologies through this alliance."

"We are very pleased to incorporate the strength of Trend Micro security into the protection component of our digital home services offerings for consumers"," said Jon James, Executive Director of Broadband at Virgin Media. "Trend Micro's security technology allows our customers to benefit from the best cloud-based protection against threats coming from the Internet, while Radialpoint's Digital Home Services Platform provides a unique way for Virgin Media to maximize revenue opportunities and deliver an integrated service experience that increases customer satisfaction."

Both Trend Micro and Radialpoint have made this service available immediately. 

About Managed Internet Security, powered by Trend Micro

Consumers using Managed Internet Security, powered by Trend Micro enjoy Trend Micro's industry-leading service quality and a streamlined, intuitive user interface. Managed Internet Security includes features to keep consumers safe online such as malware protection, Web Threat Protection, Firewall Enhancement, Privacy Controls, Wi-Fi Protection, PC Cleaner, Parental Controls, Web Reputation and Secure Erase. Managed Internet Security  incorporates Trend Micro technology that will not slow down users' computers and, according to an NSS labs report, will deliver the best protection against Web served threats ("Endpoint Protection Products Test Report for Socially Engineered Malware," October 2010). This online protection and data security service resides as part of an integrated, end-to-end Digital Home Services Platform offered by Radialpoint. 

Benefits to service providers include a focus on delivering business results for the ISP; lower TCO because of subscriber management integrated with service provider CRM; maximizing ARPU by enabling configurability of unique offer, bundle and SKU of consumer services; great user experience maximizing brand exposure to reinforce subscriber engagement; and upsell opportunities with consumer services extensibility and direct marketing.

Benefits to consumers include an easy, seamless user experience and support provided by a trusted brand (their service provider); a one stop shop for digital home services (single point of service); and best of breed consumer services selected by the service provider for the end-user.

About Radialpoint:

Radialpoint enables consumer technology brands to increase revenues and customer loyalty by simplifying their customers' digital lives and solving their technology frustrations. We enable large ISP, Retail, OEM and other consumer technology brands to serve as a one-stop shop for their customers' diverse array of technology needs, covering areas such as purchase, setup, use, maintenance, protection, support, fix and backup across a wide range of devices including personal computers, consumer electronics, peripherals, gaming and connected devices. Our fully integrated solutions combine a SaaS-based platform, advisory services and consumer offerings to power some of the world's largest and most successful Digital Home Services programs. For three consecutive years Radialpoint has been named one of Canada's Best Managed Companies and one of Montreal's Top Employers. Radialpoint is headquartered in Montreal, Canada with offices in the United States and Europe. For more information, visit us at www.radialpoint.com .

About Trend Micro:

Trend Micro Incorporated, a global leader in Internet content security, focuses on securing the exchange of digital information for businesses and consumers. A pioneer and industry vanguard, Trend Micro is advancing integrated threat management technology to protect operational continuity, personal information, and property from malware, spam, data leaks and the newest Web threats. Visit TrendWatch to learn more about the latest threats. Trend Micro's flexible solutions, available in multiple form factors, are supported 24/7 by threat intelligence experts around the globe. Many of these solutions are powered by the Trend Micro™ Smart Protection Network™ cloud computing security infrastructure, a next-generation cloud-client innovation that combines sophisticated cloud-based reputation technology, feedback loops, and the expertise of TrendLabs(SM) researchers to deliver real-time protection from emerging threats. A transnational company, with headquarters in Tokyo, Trend Micro's trusted security solutions are sold through its business partners worldwide. Please visit Trend Micro online at www.trendmicro.com.

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