August 05, 2009 07:05 ET

Triplefin Acquires RxHope

CINCINNATI, OH--(Marketwire - August 5, 2009) - Triplefin announced today its recent acquisition of a controlling interest in RxHope, a company that provides patient assistance, reimbursement services, and an online marketplace where patients, physicians and healthcare professionals interact and manage patient care.

"We are thrilled to have RxHope in the Triplefin family of companies," stated Greg LaLonde, CEO of Triplefin. "We've worked with RxHope for years providing vouchers to patients in need on behalf of our pharmaceutical clients. We've also used other PAP companies; no one has anything close to the RxHope technology."

Triplefin acquired RxHope from John and Betty Lau, who retained an ownership interest in the business. "The Lau's are veteran technologists and have applied their knowledge and skills to ensure that the RxHope technology is robust and serves the needs of our patients/caregivers," said Eleanor Lee, Director of Technology at RxHope. The Lau's added, "We were at a cross-road; yes, we knew we had something special in the technology and the resulting ability to efficiently process applications and reimbursement requests at a fraction of the time and below the cost of what our competitors charge, but we are not marketers." Betty Lau, former CEO of RxHope, noted, "In Triplefin we saw a company that clearly knows how to grow and scale operations while remaining obsessively customer centric. We all became very excited about how Triplefin could take RxHope and bring this needed service offering and technology platform to patients in need and to the healthcare professionals that treat them."

Christine Carrasquillo, General Manager of RxHope, stated that Triplefin has begun to integrate the RxHope operation into its infrastructure and will promote and grow the RxHope marketplace aggressively in 2010. We are excited to be able to act as the patient's advocate in making their journey easier and faster by supplying vital information and assistance for millions of people in obtaining their medications.

About Triplefin

Triplefin (www.triplefin.com), was founded in 1981. It is privately owned and headquartered in Cincinnati, OH. Triplefin provides integrated business process outsourcing solutions to leading manufacturers with specialized expertise in the Consumer Products and Healthcare industries. Triplefin is "The Support Behind Your Brand." For more information on Triplefin, please contact Jill Hein at 800-841-3055.

About RxHope

RxHope, a Triplefin Company, provides patient assistance, reimbursement services, and an online marketplace where patients, physicians and healthcare professionals interact and manage patient care. For more information about RxHope, please call Christine Carrasquillo at 800-841-3055 or visit their website at www.RxHope.com.