SOURCE: True Drinks Holdings, Inc.

True Drinks Holdings, Inc.

December 23, 2014 08:00 ET

True Drinks Continues Aggressive Distribution Campaign Announcing a New Partnership With Schott Distributing Co., Inc.

IRVINE, CA--(Marketwired - December 23, 2014) - True Drinks, Inc. (OTCQB: TRUU), a healthy beverage provider with major entertainment and media company licensing agreements with Disney and Marvel for use of their characters on its proprietary, patented bottles, today announced a partnership with Schott Distributing Co., Inc. to provide direct stores distribution to the Minnesota market.

Alyssa Murphy, National Sales Manager at True Drinks, was quoted, "Schott Distributing allows True Drinks to continue to build out the distribution of AquaBall Naturally Flavored Water throughout the mid-west, specifically in the Minnesota market." She continued, "Schott's long history, dating back to 1955, distributing Anheuser-Busch products brings the relationship we need to dominate this market with our first-to-market children's healthy beverages."

Lance Leonard, President/CEO of True Drinks, added, "We have spent the past 22 months building out our national distribution, and we have our sights now clearly focused on the mid-west. Our partnership with Schott will give us the support we need to grab more market share and bring healthy solutions to families throughout the region."

About True Drinks, Inc.
True Drinks provides a healthy alternative for kids to drink. Their AquaBall™ is a naturally flavored, vitamin-enhanced, zero-calorie, dye-free, sugar-free alternative to juice and soda. AquaBall™ is currently available in four flavors: orange, grape, fruit punch and berry. Their target consumers are kids, young adults, and their guardians, who are attracted to the product by the entertainment and media characters on the bottle and continue to consume the beverage because of its healthy benefits and great taste. For more information, please visit and Proudly made in the USA.

About Schott Distributing Co., Inc.
Founded in 1955, Schott Distributing Co., Inc. is located in Rochester, MN and supports the Anheuser-Busch business, as well as other Non-Alcoholic brands such as AquaBall Naturally Flavored Water. We are a diversified malt beverage distributor that stands as a leader and is truly the first in beer.

Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as "anticipate," "believe," "estimate," "expect," "forecast," "intend," "may," "plan," "project," "predict," "if," "should" and "will" and similar expressions as they relate to True Drinks, Inc. are intended to identify such forward-looking statements. True Drinks, Inc. may from time to time update these publicly announced projections, but it is not obligated to do so. Any projections of future results of operations or the anticipated benefits of the merger and other aspects of the proposed merger should not be construed in any manner as a guarantee that such results or other events will in fact occur. These projections are subject to change and could differ materially from final reported results. For a discussion of such risks and uncertainties, see "Risk Factors" in True Drink's report on Form 10-K filed with the Securities and Exchange Commission and its other filings under the Securities Exchange Act of 1934, as amended. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the dates on which they are made.

Contact Information

  • Contact:
    Investor Relations
    True Drinks, Inc.
    18552 MacArthur Blvd., Ste. 325
    Irvine, CA 92612