SCOTTSDALE, AZ--(Marketwired - August 06, 2015) - TrueShip (http://www.trueship.com), the leading provider of ecommerce shipping software (ReadyShipper) and automated returns management solutions (ReadyReturns), has just released a new guide covering the most recent mobile retailing facts to help explain why mobile shopping is just as important as desktop shopping during the modern era.
With over 1.3 billion estimated smartphone users worldwide, and with an estimated 58% of the U.S. population owning a smartphone, retailers can no longer ignore the importance of catering to the mobile shopper.
As advertisers gear up to spend an estimated $90 billion on mobile advertising by the year 2017, retailers will have to tap into this growing market if they wish to sustain a healthy revenue stream.
TrueShip’s newest guide on mobile shopping facts covers the following elements:
- The amount of people who are currently accessing the web from a smartphone.
- How often people look at their smartphones daily.
- Why most smartphone purchases are spontaneous.
- Current mobile spending projections.
- The influence of digital coupons on mobile shopping.
- What mobile advertisers are spending and projected increases.
- Why a lack of a mobile website is like being closed one day per week.
- How shipping prices and the returns policy affect online sales.
- Illustrated infographic on mobile coupon statistics.
- Illustrated infographic on mobile marketing.
“As the most current mobile retailing facts demonstrate, mobile is on course to match desktop shopping in the near future,” explained Michael Lazar, Director of Online Marketing at TrueShip. “For e-retailers that are not as mobile focused as they should be, these current statistics can help them understand the importance of appealing to all selling channels online.”
Read the complete guide at: http://www.trueship.com/blog/2015/08/06/mobile-retailing-facts-highlight-surge-in-handset-spending/#.VcPwn_lrqUk.
A wide assortment of related guides and white papers can also be found at: http://www.trueship.com/blog.
About TrueShip
#ShipSmarter - TrueShip is the original architect of multi-carrier ecommerce shipping software. ReadyShipper shipping software integrates into the most widely used shopping carts and online marketplaces. It is an easy-to-use order fulfillment solution designed to save e-retailers time and money.
Start a 14-day trial of ReadyShipper shipping software by visiting: http://www.TrueShip.com/products/ReadyShipper.
About ReadyReturns
#ReturnsHappen - ReadyReturns is a customer-facing, plug-and-play, self-service online product returns software solution. It integrates into virtually any website without any programming. ReadyReturns lets customers make returns from a website by filling out a simple form and printing the return shipping label. E-retailers set the rules of the returns, including things like return shipping and restocking fees.
Start a 30-day trial of ReadyReturns by visiting: http://www.TrueShip.com/products/ReadyReturns.
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Contact Information:
Press Contact
Michael Lazar
Director of Online Marketing
Tel: (877) 818-7447
Email: support@trueship.com