SOURCE: Trulia


October 12, 2010 12:00 ET

Trulia Named to Fastest Growing Investor Interest by SecondMarket

Leading Agent Products, Consumer Traffic and Engagement Fuel Strong Q3 Growth

SAN FRANCISCO, CA--(Marketwire - October 12, 2010) - (, a leading site for homebuyers, sellers and renters, today was named to the "Fastest Growing Buyer Interest" list in SecondMarket's third quarter private company stock report. SecondMarket, the leading marketplace for private company stock, tracks when its participants indicate an interest in investing in a particular private company. Other companies on the list include Groupon, Pandora, ZipCar and Bloom Energy.

"We are the fastest growing real estate site on the Internet, reaching more than 9 million unique visitors per month," said Pete Flint, CEO and co-founder of Trulia. "We have built and scaled highly effective local advertising products around a large, highly sought after audience. Our ability to efficiently grow while home sales and home prices remain depressed, gives us great confidence around the long-term success and growth prospects of our model."

Consumer demand has lead to major growth in advertisers from the real estate industry, financial services and local service providers. Key growth metrics include:

  • Over 50% year over year audience growth
  • Up to 15% of usage from mobile devices during weekends
  • Revenue approximately doubling year-over-year
  • 229% growth in leads sent to Real Estate Professionals

"Now that we have achieved the scale and penetration among consumers, real estate agents and brokers make Trulia an essential part of their marketing toolkit," said Georg Gerstenfeld, VP of Business Services. "While real estate agents and brokers are our primary customers, as a local online media company, we have a huge, targeted audience making significant purchase decisions around homes, mortgages and improvements and that is attractive to a diverse set of advertisers."

About Trulia, Inc. is a leading real estate website for homeowners, buyers, sellers and renters. Whether you are an active buyer, seller or real estate enthusiast, Trulia gives you all the information you care about from rich property data to a personalized search experience. We are focused on helping you find the home that truly meets your needs, and delivers on what's most important for you. Ultimately, we built a smart real estate search experience bringing together local information, community insights, market data and national listings all in one place, all for you. Trulia has raised a total of $33M in venture capital and is backed by Sequoia Capital and Accel Partners.

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