April 06, 2011 09:00 ET

TRUSTe and eNom Partner to Launch Affordable Privacy Product for Small Businesses

TRUSTe-Powered Privacy Policy Gives Small Businesses Easy Way to Increase Customer Confidence and Meet Emerging Regulatory Requirements

SAN FRANCISCO, CA--(Marketwire - April 6, 2011) - TRUSTe, the leading privacy trustmark and provider of privacy solutions, and eNom, Inc. (, the world's largest ICANN accredited wholesale registrar, owned by Demand Media™ (, today announced a partnership to distribute a TRUSTe-powered Privacy Policy, a new and affordable online privacy solution developed specifically for small businesses. As part of the agreement, eNom will make the TRUSTe Privacy Policy available to its thousands of resellers worldwide, giving the growing small business market easy access to the leading online privacy solution available. The TRUSTe Privacy Policy ensures that the customer data collected by a small business is protected, and allows for compliance with regulatory requirements which impact their online business in the same way they impact larger corporations.

As online privacy becomes more important to small businesses, the partnership with TRUSTe provides eNom resellers with a valuable tool to differentiate their services and broaden their product offerings with an up-to-date privacy policy that adheres to the highest standards of transparency.

"eNom is dedicated to providing our customers and resellers with the very best solutions in the marketplace," said Chris Sheridan, vice president of business development for eNom. "TRUSTe allows us to deliver the industry's leading online privacy solution, giving our resellers the ability to provide a customized solution for their small business customers and leverage the expertise of the pioneer in online privacy. In today's world, the ability to generate online consumer trust for your business is priceless -- whether you're a small business or a Fortune 500."

"When it comes to trust, size doesn't matter," said Chris Babel, CEO of TRUSTe. "It is just as important for small businesses to communicate respect for their customers' privacy and adhere to credible online privacy practices as it is for large enterprises. TRUSTe is excited to partner with eNom -- one of the largest registrars in the world -- to deliver our online privacy services to this rapidly growing market. TRUSTe's agreement with eNom reflects our ongoing commitment to developing and providing robust online privacy solutions -- for any platform and for any size company."

Purchasing a TRUSTe Privacy Policy allows small businesses who have, or are planning to have, an online presence -- whether e-commerce or content management -- to show their customers that they place a premium on customer privacy. Whether managing an e-commerce site, blog, or affiliate network, or publishing an online newsletter, businesses can benefit from a TRUSTe Privacy Policy.

The TRUSTe Privacy Policy features self-service activation and can be quickly and easily purchased and activated online. It is available immediately from eNom directly and through its resellers.

For more information on TRUSTe's online privacy solutions for small businesses, please visit TRUSTe's Partner Page at

About eNom
eNom ( makes it possible for individuals and organizations to buy and sell Internet domains and services. Our partners rely on eNom to conduct or complement their business objectives, whether new to the market or an established organization. Via our pioneering parent company, Demand Media (, eNom has a proven track record of achieving success through a portfolio of vertical web properties reaching more than 100 million monthly visitors, a global network of digital partners, and an innovative content studio. We leverage our collective knowledge from growing our own business lines to help empower our partners to do the same.

About TRUSTe
Thousands of companies rely on TRUSTe's leading privacy trustmark to enhance consumer trust, drive increased registrations and transactions, and comply with complex privacy requirements. Consumers know that when they see the TRUSTe seal, they can "Click with Confidence" because the certified website is responsible with their personal information. TRUSTe has certified more than 40 percent of the top fifty websites, including Facebook, Microsoft, eBay, AOL, Adobe, AT&T, Comcast, Disney,, Apple, LinkedIn, Web MD, and Yelp. TRUSTe also certifies many of the top advertising and technology service providers for websites. For additional information on TRUSTe and its services, please visit

eNom and Demand Media are trademarks and/or registered trademarks of Demand Media, Inc. in the United States and/or other countries. All other trademarks may be trademarks of their respective owners.

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