August 08, 2012 10:18 ET

Tuango Acquires the Assets of Promo du Jour/Deal of the Day in Quebec and Now Reaches Over One Million Quebecers

MONTRÉAL, QUÉBEC--(Marketwire - Aug. 8, 2012) - Tuango, Québec's leading group-buying website, today announced the asset acquisition of Promo du Jour and Deal of the Day in Québec, properties of Yellow Media Inc. This transaction, the biggest in Tuango's history, increases its membership base and extends their merchants' reach to over one million Quebecers.

Tuango, the undeniable leader in Québec

"This acquisition is in line with our growth strategy and concludes a series of three important acquisitions in Québec", says Jérôme Guidollet, Co-President of Tuango. "The widespread and unrivaled reach that this acquisition provides our existing and potential merchants will certainly make it possible for us to offer a wider range of high-quality products and services to our members."

This acquisition adds to Tuango's appeal among local and national businesses and allows it to position itself favourably to develop new services for merchants and bring more offers to its growing membership base.

A progressive integration

The integration of Promo du Jour and Deal of the Day to Tuango will be done over the next few weeks. Until then, Promo du Jour and Deal of the Day will remain operational and will continue to publish their daily deals.

Promo du Jour and Deal of the Day members will continue to have access to their accounts and to their coupons. All the coupons acquired through the Promo du Jour and Deal of the Day websites will be honoured by the merchants according to the established conditions and will be accessible until their expiry. Tuango's customer service is available for all members requiring assistance during this transition period.

About Tuango

Tuango is Québec's first and largest group buying website. Every day it highlights exclusive offers ranging from 50% to 90% off on the best spas, restaurants, activities, events, and more. Since its launch in June 2010, Tuango has sold more than one million coupons, representing over $100 million dollars in savings for its members. Inspired by the Chinese concept Tuángòu (group buying), Tuango harnesses the purchasing power of thousands of potential consumers to negotiate exclusive offers for its members. Since the beginning of its operations, Tuango has experienced a phenomenal growth, and has an active presence in the cities of Montréal, Québec, Gatineau, Sherbrooke, Trois-Rivières, Drummondville, and Saguenay.

About Yellow Media Inc.

Yellow Media Inc. (TSX:YLO) is a leading digital company in Canada. The Company owns and operates some of Canada's leading properties and publications including Yellow Pages™ print directories, YellowPages.ca™, Canada411.ca and RedFlagDeals.com™. Its online destinations reach approximately 8 million unique visitors monthly and its mobile applications for finding local businesses and deals have been downloaded more than 4 million times. Yellow Media Inc. is also a leader in national digital advertising through Mediative, a digital advertising and marketing solutions provider to national agencies and advertisers. For more information, visit www.ypg.com.

Contact Information

  • Nicole Tarazi
    Director of Operations and Marketing
    514-282-0288 ext. 304