AEROPLAN CANADA INC.

AEROPLAN CANADA INC.

April 01, 2008 04:30 ET

Turkish Airlines Joins Aeroplan's Roster of Travel Partners

    MONTREAL, April 1  - Aeroplan today announced the addition of
Star Alliance carrier Turkish Airlines to its roster of airline partners.
Effective immediately, Aeroplan Members can accumulate and redeem Aeroplan
Miles for travel with Turkish Airlines, bringing the total number of airline
partners to 30.
    "Travel continues to be one of Aeroplan Members' most popular activities;
in fact, more than 1.5 million round-trip flight rewards were issued in 2007,"
said Craig Landry, Aeroplan's Vice President, Member Products and Services.
"With the addition of Turkish Airlines, our members can redeem their miles and
travel to more than 965 destinations worldwide."

    About Star Alliance

    Star Alliance, the Way the Earth Connects, was established in 1997 as the
first truly global airline alliance to offer customers worldwide reach and a
smooth travel experience. Star Alliance was voted Best Airline Alliance by
Business Traveller Magazine in 2003, 2006 and 2007 and by Skytrax in 2003,
2005 and 2007. The members are Air Canada, Air China, Air New Zealand, ANA,
Asiana Airlines, Austrian, bmi, LOT Polish Airlines, Lufthansa, Scandinavian
Airlines, Shanghai Airlines, Singapore Airlines, South African Airways,
Spanair, SWISS, TAP Portugal, THAI, Turkish Airlines, United and US Airways.
Regional member carriers Adria Airways (Slovenia), Blue1 (Finland) and Croatia
Airlines enhance the global network. Overall, the Star Alliance network offers
more than 17,900 daily flights to 965 destinations in 162 countries.

    About Aeroplan

    Aeroplan Limited Partnership, Canada's premier loyalty marketing company
and operator of the Aeroplan loyalty program, is dedicated to developing and
executing programs designed to engage the loyalty of its prestigious
membership. Aeroplan's millions of members earn Aeroplan Miles with its
growing network of 70 world-class partners, representing more than 150 brands
in the financial, retail, and travel sectors.
    In 2007 alone, approximately 2 million rewards were issued to members -
an average of 5,500 per day, or one reward every 16 seconds. Over 1.5 million
round-trip flights were issued in 2007. Members can redeem miles for
Aeroplan's industry-leading ClassicFlight Rewards, ClassicPlus Flight Rewards,
and global Star Alliance Flight Rewards, which offer travel to approximately
965 destinations worldwide. More than 400,000 non-flight rewards were issued
in 2007. Members have access to 600 exciting specialty, merchandise, and
experiential rewards, as well as hotel and car rental rewards.
    For more information about Aeroplan, please visit www.aeroplan.com.



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