SOURCE: Dian Griesel Inc.

May 23, 2013 07:31 ET

TV Singing Competition The Voice Offers Valuable Lessons for Publicly Traded Companies, Says Prominent Expert

Dian Griesel, Ph.D. Identifies Insights From the Reality Television Singing Competition That Can Enrich the Operation of Any Business

NEW YORK, NY and WASHINGTON, CT--(Marketwired - May 23, 2013) - The popular reality television singing competition The Voice holds numerous lessons for executives of publicly traded companies, according to Dian Griesel, Ph.D., founder and president of Dian Griesel Inc. (DGI), a full-service, integrated corporate communications firm.

"A large part of the show's appeal stems from one fact," said Griesel. "In our lives -- whether we are managing relationships, children or employees -- we are all hoping to develop the best possible 'team' for success. We can all appreciate the difficult job that Adam Levine, Shakira, Usher and Blake Shelton have as they try to shape a bunch of amateur singers into winning the ultimate prize: being named The Voice."

Griesel identifies six business lessons that executives can learn from watching The Voice: "Listen to the 'voice'" (i.e., Pay attention during business conversations as if your career depended on it); "Be candid... and nice" (i.e., Aim for candid feedback delivered with kind intentions); "Adversity can be a precursor to success" (i.e., Channel your past challenges into cultivating future accomplishments); "Give it your all... every time" (i.e., Be prepared to give every challenge your best shot); "Be vulnerable" (i.e., Allowing yourself to share your frustrations, challenges and fears with others may significantly improve your business relationships); and finally, "Find your own voice" (i.e., Express your own true feelings rather than simple repeating pre-packaged ideas). 

Griesel shared her perspectives on The Voice in a blog post on the DGI website. To read the post in its entirety, please visit the following link:
www.dgicomm.com/six-business-lessons-learned-from-the-voice/

About DGI

DGI is a full-service integrated corporate communications firm serving emerging growth companies in the life sciences and technology sectors. The professional team defines targeted investor relations programs and delivers thought-leading media and public relations placements for the full benefit of its clients. Always budget-conscious, DGI's carefully planned programs blend the best of traditional strategies with the opportunities of new media. When you're ready to go beyond branding, lead the discussion and engage the world -- call us. 

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