SOURCE: TVN Entertainment

March 12, 2007 07:00 ET

TVN Entertainment Lands Cox Communications Barker Channel

Top Cable Operator Signs With TVN for Expanded, Customized Offering

BURBANK, CA -- (MARKET WIRE) -- March 12, 2007 -- TVN Entertainment Corp., the leading television on-demand company, announced today that it has reached a deal with Cox Communications, the nation's fourth-largest cable provider, to produce a weekly customized barker channel for its On DEMAND platform. The enhanced service will be expanded to include subscription VOD, free on-demand and studio content, all tailored to reflect the complete Cox programming offering.

"TVN is thrilled to be working with Cox on their new weekly barker," said Amy Kan, vice president of marketing for TVN. "TVN has been producing barker channels for our affiliates since 2003 and is able to capitalize on this experience as well as leverage the relationships we have with our roster of over 150 content partners to offer a unique service to our customers."

The deal highlights the increased attention that MSOs are paying to barker channels and the extensive content they are capable of offering. Many have found that barker channels can greatly increase awareness of product offerings as well as boosting buy rates of featured programming.

"Cox fully understands the benefits offered by an On DEMAND barker and TVN's solution met our needs," said Bob Nocera, director of marketing, new video services for Cox Communications. "This agreement allows us to offer a high quality informational channel that not only captures the company's unique look and feel, but also gives us the flexibility to promote the wide variety of On DEMAND offerings available with Cox Digital Cable."

In addition to Cox, TVN also produces customized weekly barkers for Charter and Mediacom, as well as a non-branded version for affiliates who choose not to customize.

About TVN Entertainment Corporation

TVN Entertainment Corporation, the leading television on-demand company, works with every major studio, network, and telecommunications video provider in North America. TVN is the preferred provider of original on-demand programs and networks. TVN supports an open, advanced technology platform, and offers the most comprehensive, end-to-end solution for licensing, managing, distributing and marketing on-demand content to virtually any platform. For more information about TVN's products and services, please visit www.TVN.com.

Contact Information

  • For more information, contact:
    James Park
    Bob Gold & Associates
    310.784.1040
    Email Contact