SOURCE: Atlantic Records

July 09, 2007 11:20 ET

TWISTA Previews New Album Via 247HH.COM on July 11th; Multi-Platinum Rapper Partners With NASCAR for Event; Arrival New Album, "Adrenaline Rush 2007," in Stores September 18th; First Single:

"Give It Up" Feat. Pharrell Williams; Debut of the Series "The Story Behind The Cut" With 247HH.COM

CHICAGO, IL--(Marketwire - July 9, 2007) - Multi-platinum rapper TWISTA and the hip-hop site 247HH.COM have teamed up for an exclusive preview of Twista's forthcoming new album, "Adrenaline Rush 2007," on Wednesday, July 11th. In addition to debuting the album -- due in stores on September 18th -- Twista will give the audience insight on how each song was created by premiering the first installment of the 247HH.COM series, "The Story Behind The Cut." The inaugural event will also be the first collaboration between NASCAR and a hip-hop artist, as Twista will be driving the RED BULL NASCAR Street Legal Edition Race Car to the event. Twista will close out the evening with a short performance and freestyle.

About Twista

"Adrenaline Rush 2007" is Twista's fifth album for Atlantic Records. Its first single, "Give It Up" Feat. Pharrell Williams, has hit radio and is accompanied by the Hype Williams-directed video. The rest of the album features appearances by Kanye West, R.Kelly, T-Pain, and Bone Thugs-N-Harmony, among others. Twista stormed the charts and the national consciousness in 2004 with his breakthrough #1 "Kamikaze" album, which earned RIAA platinum and included the massive, Grammy-nominated singles "Slow Jamz" with Kanye West and Jamie Foxx, and "Overnight Celebrity." In 2006, Twista and Kanye scored a breakout hit on the "Mission: Impossible III" soundtrack. Having worked with everyone from Mariah Carey to Snoop to Jay-Z to Ludacris, the Windy City's breeziest tongue knows no borders. To that end -- and confirming he's as much substance as style -- Twista recently called out President Bush, condemning him as "bogus" for vetoing a bill to withdraw American troops from Iraq and inspiring Americans to not be afraid to speak out.

About 247HH.COM

247HH.COM is a multi-media website dedicated to the hip-hop lifestyle. Interviews can be viewed on the site or downloaded to your computer and/or iPod/Zune just like an audio podcast. 247HH.com features exclusive interviews and performances from rappers, DJs, producers, managers, tastemakers, music executives, and fashion designers.

Contact Information

  • Press Contacts for Twista:
    Sherlen Archibald
    The Chamber Group
    646-792-2974
    Email Contact

    Cara Donatto
    Atlantic Records
    818-238-6819
    Email Contact

    Press Contacts For 247HH.COM:

    Ron Choudhury
    247HH.COM
    312-265-5860
    Email Contact

    Christi C.Harber
    Christi With An I PR
    773-826-8605
    Email Contact