SOURCE: TigerLogic Corporation

TigerLogic Corporation

November 12, 2015 13:02 ET

Twitter Partners With Postano to Power Interactive Visualization at CBS Presidential Democratic Debate in Iowa

Social Media Engagement Company's Command Center to Display Real-Time Twitter Data and Content During Debate to Enhance Coverage

PORTLAND, OR--(Marketwired - November 12, 2015) - Postano, a leading social visualization and measurement platform, today announced that it is partnering with Twitter for the upcoming CBS Presidential Democratic Debate in Iowa on November 14. Specifically, Twitter will use Postano's Command Center powering a massive digital video wall that displays real-time Twitter analytics and content, to showcase data and insights during the debate. The Command Center integrates with Twitter's recently announced Curator service which will showcase selected Tweets throughout the debate.

"Twitter is the best source for real-time information and insight around politics," said Justin Garrity, president of Portland-based Postano. "Postano connects directly to Twitter's API services and provides a highly visual lens to the activity around the debate. We are able to track and analyze the data in real-time, revealing opinions on a given candidate or issue, which has become a powerful tool for the media. The key here, and what the Postano platform does really well, is making that data and content easy to understand with clear and powerful visuals. We're thrilled about partnering with Twitter and looking forward to providing real-time insight at the debate."

Postano launched it Command Center product in the beginning of 2015 to allow executive and marketing teams to view and evaluate large quantities of user-generated content in real-time in a large-scale digital dashboard. With the ability to secure instantaneous insight regarding share of conversation, engagement, influencers, and other important factors, teams can quickly understand developing trends and notice patterns related to campaigns, product launches, and other real-time events.

"When people have conversations about political debates, they turn to Twitter first," said Sean Evins, Manager, Twitter Government & Politics team. "We're excited to partner with Postano during the next Democratic debate to highlight live political conversations from voters across the country using data-driven visuals that are engaging, easy to understand and informative."

Postano has worked with Twitter to integrate their solution during the United Nations General Assembly during the Pope's recent visit, as well as at the New York City Wine and Food Festival. The company also provided visualizations last month for Flight, Twitter's developer conference, where Postano visualizations were featured on the main stage, displaying activity from attendees throughout the day.

This partnership comes on the heels of Postano's recent product announcement for their Hashtag Analytics Dashboard, a self-service solution that provides brands with visual, cross-social network analytics around hashtags, a natural and more intuitive evolution of the company's previously established capabilities.

About Postano
Postano is a real-time, visual marketing platform that finds and curates the best social fan content and publishes that content as stunning visualizations across web, mobile and live screen displays for industries such as sports, retail, events and beyond. The platform, which is used by hundreds of brands including the Cleveland Cavaliers, the Portland Trail Blazers and Time, Inc, helps customers engage and strengthen their social channels, including on Facebook, Twitter, Instagram, Vine, Tumblr, Vimeo, Google+, Flickr, Foursquare, YouTube, Weibo and RSS feeds. Postano, which is TigerLogic Corp.'s (OTCQX: TIGR) flagship product, is based out of Portland, Ore. For more information about Postano, visit www.Postano.com.

About TigerLogic Corporation
TigerLogic Corporation (OTCQX: TIGR) is a global provider in engagement solutions, including the Omnis mobile development platform and Postano, a social media aggregation and display platform. More information about TigerLogic and its products can be found at www.tigerlogic.com.

Except for the historical statements contained herein, the foregoing release may contain forward-looking information about TigerLogic. Any forward-looking statements are subject to risks and uncertainties, and actual results could differ materially due to several factors. Please consult the various reports and documents filed by TigerLogic with the U.S. Securities and Exchange Commission, including but not limited to TigerLogic's most recent reports on Form 10-K and Form 10-Q for factors potentially affecting its operations and financial results. All forward-looking statements are made as of the date hereof and TigerLogic disclaims any responsibility to update or revise any forward-looking statement provided in this news release.

TigerLogic and Postano are trademarks of TigerLogic Corporation. All other trademarks and registered trademarks are properties of their respective owners.

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