SOURCE: Source Direct Holdings, Inc

September 28, 2005 09:30 ET

Two New Products to Follow Massive Stain Pen® Success

IDAHO FALLS, ID -- (MARKET WIRE) -- September 28, 2005 -- Source Direct Holdings, Inc. (OTC BB: SDRT) today announced that two more of its proven, organic, biodegradable cleaning products, All-Organic Simply WoW® and Odor Annihilator™, have been introduced for distribution to 4,386 major retail outlets via the highly successful ATA Retail Services network of 5,600 U.S. retailers. A recently announced 62% increase in the company's Stain Pen® twin pack distribution heads a list of many anticipated successes as the company rolls out its numerous proprietary organic cleaning formulations to multi-billion dollar, global markets.

The nation's No. 1 retailer, in addition to Albertsons, Kroger, Safeway, and Kmart Super Centers, is already selling a number of the company's other highly successful, proprietary organic products including Pig Spit® and Simply WoW®. For more information on the company's many unique and effective products, visit their web site at

Source Direct Holdings, Inc. is aggressively expanding into new and highly effective channels of distribution with innovative, proven products that successfully compete with national brands through superior quality and attractive price points. Source Direct is a state-of-the-art cleaning technology company headquartered in Idaho Falls, Idaho, with manufacturing facilities in Nampa, Idaho. The company manufactures and markets a proprietary line of all-purpose, all-surface, highly effective, non-toxic, biodegradable cleaning products to the multi-billion dollar consumer household, commercial, industrial and private-label automotive cleaning products industry. Simply WoW® is a registered trademark; Stain Pen® and "Works On The Spot"® are trademarks of Source Direct Holdings, Inc.

Forward-Looking Statements

Certain statements contained in this press release are forward-looking statements that involve risks and uncertainties. The statements contained herein that are not purely historical are forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended. Forward-looking statements deal with the Company's current plans, intentions, beliefs and expectations and statements of future economic performance. Statements containing terms like "believes," "does not believe," "plans," "expects," "intends," "estimates," "anticipates" and other phrases of similar meaning are considered to imply uncertainty and are forward-looking statements. Forward-looking statements involve known and unknown risks and uncertainties that may cause the Company's actual results in future periods to differ materially from what is currently anticipated. Factors that could cause or contribute to such differences include those discussed from time to time in reports filed by the Company with the Securities and Exchange Commission. The Company cannot guarantee its future results, levels of activity, performance or achievements.

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