SOURCE: Impart Media Group, Inc.

May 14, 2007 08:00 ET

Tyco Electronics Corporation, Versatile Systems, and VIRA Manufacturing to Demonstrate a Retail Customer Interactive System With Impart Media Group at Digital Signage Expo

The SyncSeer™ for Retail Leverages RFID to Bring Interactive Customer Experience

CHICAGO, IL -- (MARKET WIRE) -- May 14, 2007 -- Tyco Electronics Corporation and Versatile Systems, Inc. will showcase the latest extension of the SyncSeer system, SyncSeer system for retail, at the Digital Signage Expo (DSE), May 16-17 at the Navy Pier Exhibition Center in Chicago, Illinois. This intelligent shelving system provides a unique and highly interactive shopping experience by combining core SyncSeer system components, RFID and interactive kiosk technology. VIRA Manufacturing, a leader in innovative retail merchandising systems, has embedded the SyncSeer system for retail as a solution for both Consumer Electronics and General Merchandise retailers.

Impart Media Group, Inc. (OTCBB: IMMG), a global provider of end-to-end information networks, transactional kiosks, digital signage solutions, and direct-to-consumer advertising, is showcasing the revolutionary SyncSeer system for retail merchandising solution in the Interactive Pavilion at Booth #1113, as a product integration expansion of its Impart IQ™ platform offering for interactive digital signage applications.

Consumer electronic retailers demand power and security when merchandising sophisticated product lines such as cameras, camcorders and phones. Incorporating a tethered solution with the SyncSeer system provides retailers with not only these core components, but also the ability to provide the consumer with a more informative experience while at the same time returning invaluable insight into consumer behavior to corporate merchandising and marketing management. The data provided by the SyncSeer system will allow the retailer to remotely track adherence to a merchandising plan and the effectiveness of that plan. The immediate return of these key data points will enable the retailer to make adjustments that will return the desired result, increased sales.

As a further enhancement of the consumer experience, Impart will also display a Consumer Information Portal powered by the SyncSeer system. This technology takes merchandising to the next level by reducing reliance on the sometimes unpredictable and difficult to retain in-store sales associates. Presenting key product selling points to the consumer in a media rich environment enhances the in-store experience. Product features and functionality are presented in a consistent and effective manner while available to the consumer on demand. The capability of the SyncSeer system to integrate with the retailer's back office business systems provides the consumer a view into specific store data such as size availability, competitive products, as well as related items of interest. Again, marketing data is compiled and aggregated to provide the retailer a clearer view of consumer product interaction and response.

The result of an alliance between Tyco Electronics and Versatile Systems Inc., the SyncSeer system is a modular software product that allows enterprises to derive more business value from new and existing TCP/IP-based systems and capitalizes on the rapid expansion of these systems. By correlating data from previously autonomous solutions, the SyncSeer system returns a higher level of understanding of the complex relationships between these systems while managing the decision process from a single interface.

"Intelligent retailers demand intelligent solutions," said Laird Laabs, Impart's co-founder. "The SyncSeer system allows Impart to further expand on its Impart IQ™ platform with unique, interactive capabilities and advance metrics that merchandisers and brands are demanding. You will see more exciting product and strategic market collaborative announcements from Tyco Electronics, Versatile, VIRA, and Impart over the next few months, as the world gets smaller and digital interactive and transactional applications in the retail sector explode."

About Tyco Electronics Corporation

Tyco Electronics, currently a business segment of Tyco International Ltd., is a leading global provider of engineered electronic components, network solutions and wireless systems, with 2006 sales of US$12.7 billion to customers in 150 countries. Tyco Electronics designs, manufactures and markets products for customers in industries from automotive, appliances and aerospace and defense to telecommunications, computers and consumer electronics. With over 8,000 engineers and worldwide manufacturing, sales and customer service capabilities, Tyco Electronics' commitment is its customers' advantage. More information on Tyco Electronics can be found at

About Versatile Systems, Inc.

Versatile Systems, Inc. provides business solutions that enable companies to improve sales, marketing and distribution of their products. Versatile also provides information technology services for the implementation, maintenance and security of mission-critical computer environments. Versatile has the ability to architect solutions involving both proprietary and third party components. For more information:

About VIRA Manufacturing, Inc.

VIRA Manufacturing, Inc. is a total turnkey manufacturer and worldwide installer of custom store fixtures and integrated electronic systems for retail and commercial venues. VIRA provides design driven, multi-media solutions for retail marketing, merchandising, and selling challenges. For more information, please visit

About Impart Media Group, Inc.

Impart Media Group, Inc., (OTCBB: IMMG), founded in 1983 and headquartered in Seattle, Washington U.S.A. is a global provider of end-to-end information networks, transactional kiosks, digital signage solutions, and direct-to-consumer advertising. In the fast growth, alternative out-of-home (AOOH), business-to-consumer media sector, the Company provides digital signage and transactional kiosk solutions that are comprised of flat panel monitors, media players/servers, audio/video/data accessory components, enclosures/mounts/fixtures, web services, and software. To augment their comprehensive equipment offerings, the Company also provides for enterprise consulting, design, custom development, integration, fabrication, assembly, IP connectivity, quality assurance, creative production, installation, onsite maintenance, web-data hosting, network monitoring and content management services throughout the United States and in global markets through authorized international dealers, distributors and joint ventures. The Company's digital media solutions enable the simultaneous delivery of video, stills, text, web, and animation content to a variety of remote audiences in real time, allowing for immediate customization of messages through a centralized network operations center or secure web portals.

The Company has refined and built-out a reliable and secure network communications infrastructure backend, with scalable deliverables processes, over the past twenty-four years. As a result of the Company's acquisition of E&M Advertising, Inc. and its affiliates in February 2006, Impart Media Group, Inc. now provides offline and online, direct response or direct-to-consumer advertising capabilities. The Company continues to grow through aggressive innovation and consolidation strategies, acquiring or developing the most advanced and complementary, product and service solutions. The Company integrates both media with technology for leading corporate brands, advertisers, retail merchandisers, and informational business environments in industries such as retail, grocery, banking, restaurants, leisure & hospitality, hotels, government, airports, offices, and public transit spaces, among others. For more information, please visit or call (800) 544-3343.

Safe Harbor Statement Under the Private Securities Litigation Reform Act of 1995. This news release may contain forward-looking statements relating to the success of any of the Company's strategic initiatives, the Company's growth and profitability prospects, the benefits of the Company's products to be realized by customers, the Company's position in the market and future opportunities therein, the deployment of Impart products by customers, and future performance of Impart Media Group. Forward-looking statements may also include, without limitation, any statement relating to future events, conditions or circumstances. Forward-looking statements in this release are not promises or guarantees and are subject to certain risks and uncertainties, and actual results may differ materially. These risks and uncertainties include, among others, risks involved in the completion and integration of acquisitions, the possibility of technical, logistical or planning issues in connection with deployments, the continuous commitment of the Company's customers and other risks detailed from time to time in the Company's filings with the Securities and Exchange Commission (SEC). You should not place undue reliance upon any such forward-looking statements, which are based on management's beliefs and opinions at the time the statements are made, and the Company does not undertake any obligations to update forward-looking statements should circumstances or management's beliefs or opinions change.

Forward-Looking Statements: This document may contain forward-looking statements relating to Versatile's operations or to the environment in which it operates, which are based on Versatile's operations, estimates, forecasts and projections. These statements are not guarantees of future performance and involve risks and uncertainties that are difficult to predict or are beyond Versatile's control. A number of important factors including those set forth in other public filings could cause actual outcomes and results to differ materially from those expressed in these forward-looking statements. Consequently, readers should not place any undue reliance on such forward-looking statements. In addition, these forward-looking statements relate to the date on which they are made. Versatile disclaims any intention or obligation to update or revise any forward-looking statements whether as a result of new information, future events or otherwise. The TSX Venture Exchange has not reviewed and does not accept responsibility for the adequacy or accuracy of this release.

Tyco Electronics, TE Logo, AMP, AMP NETCONNECT, NETCONNECT, SYNCSEER, are trademarks

Impart IQ is a trademark of Impart Media Group, Inc.

© 2007 Versatile Systems Inc. All Rights Reserved.

© 2007 Tyco Electronics Corporation. All Rights Reserved

© 2006-2007 Impart Media Group, Inc. All Rights Reserved

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