SOURCE: UB.com

UB.com

January 06, 2011 17:03 ET

UB.com Signs Online Cash Game Superstar Prahlad Friedman to Team UB

MIAMI, FL--(Marketwire - January 6, 2011) - Major online poker website UB.com has started off 2011 by scoring a major coup. The online home for passionate poker players today announced the signing of Prahlad Friedman to its roster of talented poker professionals known as Team UB. Friedman is highly regarded as one of the world's greatest cash game players, online and off, with millions in winnings earned since 1999.

"One word to describe Prahlad Friedman joining UB.com? Epic," stated fellow Team UB pro Joe Sebok. "We've netted one of the biggest cash game players of all time, an achievement that really speaks to the strength and attractiveness of UB heading into 2011."

While renowned for his cash game performances for which he has earned millions, Friedman is equally impressive in online poker and land-based tournaments. At the 2003 World Series of Poker, Friedman won a WSOP bracelet in a $1,500 Pot Limit Hold'em event and earned $109,400 for his first place finish. At the 2006 WSOP, Friedman finished in 20th place of the Main Event, earning $494,797 for outlasting over 8,700 poker players. Most recently, in 2009, Prahlad won the WPT Legends of Poker event to claim over $1 million.

In addition to his championship performances at the poker tables, Prahlad Friedman is just as famous for his performances in front of the microphone. A simple YouTube search yields dozens of clips of Friedman's raps, which have been featured on ESPN and in various poker related media.

Friedman's signing comes as a big surprise to many in the online poker industry because of his strong history of turning down sponsorship deals from the major players.

"UB is headed in a new direction, and I really like the team they've put together," stated Prahlad Friedman. "Everyone on the team has interests away from poker. They're young, hip, cool -- people I enjoy hanging with and whose games I respect."

With the addition of Prahlad Friedman to Team UB, the online poker site's roster of young, talented poker professionals is now stronger and louder. Other notable pros include Joe Sebok, Brandon Cantu, Eric Baldwin, Adam "Roothlus" Levy, Bryan Devonshire, Scott Ian, Maria Ho, and several other successful poker champions.

About UB.com
Raise. Stack. Own. Built for the passionate poker player, UB.com offers top poker rewards, optimal tournament structures and fast-paced action games in one of the largest online poker communities in the world. Players can download the free poker software, play in free ring games and tournaments, plus meet and chat online with Team UB pros to learn and enhance their playing strategy. UB provides the best poker games available on the net as part of the CEREUS poker network.

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