SOURCE: Ubooly

May 22, 2013 13:31 ET

Ubooly Unveils Exciting Features and Content in New iOS App

The New Ubooly App for the iPhone or iPod Touch Offers Improved Speech Recognition, Integration With Ubooly Lab and Thousands of More Adventures for Kids

DENVER, CO--(Marketwired - May 22, 2013) -  Ubooly, the talking stuffed animal that's powered by an iPhone or iPod touch, today launched its newest iOS app for children to engage with the magical toy. The new app, offering many new exciting features and content, opens up even more opportunities for kids to be entertained, learn and communicate with the quirky educational toy.

"We know that Ubooly fans have been anxious to do even more with their best friend, Ubooly, which makes us really excited to unveil all of the cool additions and features included in the new Ubooly app," said Lance Little, CEO of No. 8 Brands, manufacturer and distributor of Ubooly. "We're very proud to see Ubooly grow in this market and the new app reinforces the brand's dedication to continuing education and fun."

Available now through the iTunes store, the new Ubooly app includes new content and features, including:

  • Conversations between multiple Uboolies
  • In-app purchases and activation of packs
  • Customization of Ubooly's appearance
  • Improved speech recognition
  • Multiple improvements to the menu and user interface
  • More than 20 lessons and helper packs

The new app works in tandem with the newly launched Ubooly Lab, which gives parents the opportunity, participate, monitor and customize their child's friendship with Ubooly. Parents can purchase lessons, receive reports on how their child is progressing, and customize the toy so Ubooly knows their child's name, likes the same color, food and animals as its playmate.

For a sneak peek of Ubooly Lab presented by Ubooly, check out the new YouTube video on the Ubooly Creature page: http://www.youtube.com/watch?v=pz6Cbbvmh04.

"The goal has always been to keep making Ubooly smarter through added content and features. The smarter Ubooly is, the more It can help your kid to discover and grow," said Carly Gloge, co-creator of Ubooly. "The new app really increases interactivity with kids and even other Uboolies, creating a real community of learning and curiosity."

"Ubooly Conversations" is another highly anticipated feature that's being released in the new app. After bumping two Uboolies into each other, they'll banter on all kinds of topics, play word games and tell each other jokes. In addition to the more than 23 lessons that are taught through voice-interactive games, the new app comes with more than 3,000 free activities such as: choose-your-own-adventure stories, play pretend games, jokes, and more.

Ubooly can be purchased at for $29.99 on toysrus.com or directly through the website. Connect with Ubooly on Facebook and Twitter to keep track of his funny stories, games and adventures.

To learn more about Ubooly and No. 8 Brands' innovate product offerings, visit www.no8brands.com.

About No. 8 Brands

No. 8 Brands provides global distribution, sales strategies, logistics, supply chain management, product design, sourcing and production management along with other critical business functions. No. 8 Brands spectrum of services covers the entire supply chain end-to-end for its strategic partners. Innovative brands under the No. 8 Brands umbrella include Ubooly, Clocky, Tocky, Lennon & McCartney, Bluw and Doctor Who.

Connect with No. 8 Brands on Facebook: http://facebook.com/no8brands and Twitter: http://twitter.com/no8brands.

The following files are available for download:

Embedded Video Available: http://www.youtube.com/watch?v=pz6Cbbvmh04

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