Portable North Pole

Portable North Pole

October 22, 2010 06:00 ET

UgroupMedia and RedFlagDeals.com Deliver Santa's Message With Free Personalized Videos

At a New Address: www.portablenorthpole.tv

MONTREAL, QUEBEC--(Marketwire - Oct. 22, 2010) - Santa Claus is pleased to announce that as of November 22, his famous PNP - Portable North Pole console will be hosted at a new address for 2010, www.portablenorthpole.tv, and that it will benefit from the support of a new partner: RedFlagDeals.com, owned by Yellow Pages Group.

In addition to enabling Santa Claus to send personalized video messages, UgroupMedia and RedFlagDeals.com also allow Canadian consumers to benefit from an integrated gift-search tool. For the third year in a row, PNP's personalized video messages for kids and adults will help make a lot of wishes come true.

"The PNP console has been a great success since it began," says Alexandre Bérard, UgroupMedia President and founder of the project. "The site received more than 23 million hits and distributed more than 10 million personalized video messages from Santa Claus. Users just have to answer a few questions and provide photos so that Santa can deliver something unique and personalized."

RedFlagDeals.com will ease the Christmas shopping worries of many busy parents with a new function incorporated into the PNP console offering each user a listing of local merchants where the gift selected in the video message is available.

"Yellow Pages Group will provide busy parents with suggestions of local businesses that may carry the gifts they're looking for," says Nicolas Gaudreau, Vice-President Digital Media at Yellow Pages Group. "Now they can save time and money by consulting these addresses, and by using our mapping tools to receive directions to the stores. They can also check out the Deal of the Day section of RedFlagDeals.com for additional suggestions."

In addition to this valuable tool, PNP will be offering many other new features this year, including messages addressing specific user categories (friends, lovers, business relations, etc.), more personalization according to each person's profile and an application for iPhone, iPod and iPad. The Live from the Village daily bulletin will also be posted on the PNP site as of December 1, and it will share news from the North Pole's elf community, and offer tips for children who want to make sure they're on Santa's list.

For more information about the PNP console and to receive an email as soon as the 2010 edition is online, visit the PNP site at: www.portablenorthpole.tv. To view high resolution videos and photos, visit the site's Media Centre at: www.portablenorthpole.tv/media

About UgroupMedia

UgroupMedia is a company specializing in the development and deployment of innovative personalized video solutions for the Web. Through its U platform, the company can produce customized videos for customers, edited in real time from the user's choices or from existing user profiles. The success of the Portable North Pole operation has truly demonstrated the scope of UgroupMedia's expertise. Further information is available at www.UgroupMedia.com.

About RedFlagDeals.com

RedFlagDeals.com is a leading provider of online promotions and shopping tools to Canadians that attracts more than 2.2 million unique visitors every month. RedFlagDeals.com is owned by Yellow Pages Group, which owns and operates some of Canada's leading properties and publications including Yellow Pages™ directories, YellowPages.ca™, Canada411.ca™, Auto Trader™(.ca), RedFlagDeals.com and LesPAC.com. For more information, visit www.ypg.com.

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