SOURCE: UIEvolution

September 10, 2008 14:02 ET

UIEvolution™ Goes Green at CTIA Fall 2008

Company Reduces Carbon Footprint Through Booth Design, Travel and Electronic Collateral

BELLEVUE, WA--(Marketwire - September 10, 2008) - UIEvolution™(UIE), a global leader of digital multimedia publishing software is "going green" while exhibiting its cross-platform software and services solutions in Booth #342 at the 2008 CTIA I.T. & Wireless event, September 10-12 at the Moscone Center in San Francisco. The Seattle-area company has made a significant commitment to reducing its carbon footprint during CTIA by bringing a new look to the traditional exhibit format, reducing travel and presenting all collateral electronically.

To alleviate the need for long-distance shipping, furniture in the booth is being provided in partnership with the local IKEA store. In addition, when CTIA concludes, the living room/dining room suite of furniture will be donated to a Bay-Area not-for-profit to serve a family in need.

The company has also reduced the number of staff attending the show and those in San Francisco will be walking to and from the show and other events rather than taking cabs or renting cars. All UIEvolution sales collateral is in digital format and will be sent via email to interested parties who visit the booth. In addition, all press materials are available online at the CTIA website or through the Virtual Press Office that is supporting the exhibitors during the event.

"This event strategy is financially responsible and makes good business sense. But more importantly UIE has always been dedicated to the user experience and digital content distribution and this takes that philosophy beyond business to the planet," said UIEvolution CEO Chris Ruff.

About UIEvolution

At UIEvolution® our software technology and solutions power dynamic application experiences for any device, platform or network enabling consumers to access their content anytime, anywhere. UIEvolution is a leader in bringing rich content and services beyond the personal computer. Top media brands, leading network services providers, consumer electronic manufacturers and members of connected car ecosystem deliver rich, integrate multimedia services across devices using UIE products. UIEvolution managed services track usage, providing measurable results that drive targeted advertising campaigns, user-specific offerings and improves the discovery and consumption experience.

© 2007 UIEvolution, Inc. All Rights Reserved. UIEVOLUTION, and the UIEvolution logo are trademarks or registered trademarks of UIEvolution, Inc. in the United States and/or other countries.

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