SOURCE: UIEvolution

August 30, 2007 13:51 ET

UIEvolution Platform and Tools Customize NXP Chipset

Collaboration Allows Device Manufacturers to Deliver Products to Market Faster

BELLEVUE, WA--(Marketwire - August 30, 2007) - UIEvolution (UIE), a global leader in cross-platform software solutions and tools that enable companies to streamline development, design and delivery of rich interactive applications and experiences, today announced a collaboration with NXP Semiconductors to provide an integrated development platform on the PNX010x chipset family. This will allow NXP customers to rapidly design and develop software experiences for various hardware designs and deliver a variety of portable and mobile consumer entertainment devices.

By combining the UIEngine™ technology platform and UIE interface design and development tools, NXP will have the ability to offer their customers a basic reference UI that exposes the core functionality available in their chipsets. This will allow device manufacturers to easily manipulate the reference UI and quickly customize products without impacting underlying architecture.

The NXP PNX010x chipset that will feature the UIE technology addresses the very large and rapidly growing portable media market including: satellite radio, digital radio, portable navigation devices and personal media players.

The collaboration simplifies development of portable devices by leveraging UIE's tool suite and platform technology. The NXP PNX 010x with the UIEngine platform enables rapid design, prototyping and deployment of consumer devices to meet demands of the portable consumer electronics product market. UIEngine delivers a robust development platform utilizing a very small base memory footprint that has a minimal impact on device power consumption while achieving high performance. The combination of design and development tools from UIEvolution, allows designers and developers to create, review and refine interfaces throughout the device production process.

"Designers and developers can reuse the existing code base with a minimum of rework, making the PNX0103 chip one of the easiest on the market to use to build new products," said Dirk-Jan Riezebos, Product Marketing Manager for Portable Media Products from NXP Semiconductors. "The combined platform and tools from UIEvolution provides a very powerful package that will shift the paradigm of device development, allowing our customers to quickly redesign and deliver consumer products to market."

"UIEngine speeds the development process by supplying a proven platform to enable interface development on the device," said Stephen Fishburn, Director of Devices and Tools Products at UIEvolution. "The componentized architecture of the platform modules allows new features to integrate seamlessly during the device development process."

About UIEvolution

UIEvolution is a global leader in developing and delivering cross-platform software, solutions and services that enable leading companies to deliver a rich consumer experience on any network and any device. UIEvolution is a wholly owned subsidiary of Square Enix, Inc. an industry leading publisher of Square Enix™ interactive entertainment products in North America that includes the world's most popular franchises, FINAL FANTASY® and Dragon Quest®. Square Enix, Inc. is a wholly owned subsidiary of Square Enix Co., Ltd. (

© 2007 UIEvolution, Inc. All Rights Reserved. UIEVOLUTION, and the UIEvolution logo are trademarks or registered trademarks of UIEvolution, Inc. in the United States and/or other countries. SQUARE ENIX, FINAL FANTASY, and DRAGON QUEST are trademarks or registered trademarks of Square Enix Co., Ltd. in the United States and/or other countries. Other trademarks are the property of their respective owners.

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