SOURCE: Sage North America

Sage North America

January 05, 2011 09:00 ET

Unique Vacations Inc. Relies on Sage SalesLogix CRM to Manage Travel Agent and Customer Relationships

Sandals & Beaches Resorts North American and Latin American Marketing Organizations Use Sage SalesLogix to Increase Agent Productivity, Sales Revenues, Customer Experience

SCOTTSDALE, AZ--(Marketwire - January 5, 2011) - Sage North America, a provider of business management software and services to more than three million small and midsized businesses in Canada and the United States, today announced Unique Vacations Inc. (UVI), the worldwide representatives for Sandals Resorts, Beaches Resorts and Grand Pineapple Beach Resorts, is using Sage SalesLogix CRM to manage customer and travel agent relationships in North America and Latin America. A video interview (2:29) with Gary Sadler, UVI's senior vice president of sales, is available at www.sagesaleslogix.com/sandals.

Sandals Resorts & Beaches Resorts (www.sandals.com and www.beaches.com) are a collection of Luxury Included® vacation destinations for two people in love and for everyone, respectively. Sandals Resorts & Beaches Resorts offer guests more luxury inclusions than any other resort company, with locations on the Caribbean's best beaches in Jamaica, Antigua, Turks & Caicos, the Bahamas and St. Lucia.

Unique Vacations Inc. chose Sage SalesLogix over Salesforce.com for its ability to maintain critical sales and marketing data within a single system, easily accessible by employees from any location. Inside sales personnel manage a network of travel agents known as certified Sandals & Beaches Specialists using a Sage SalesLogix database that tracks demographic information, reservation data and available co-op marketing dollars. Business development managers now have the most current lists of specialists per region within Sage SalesLogix and full visibility of everyone's individual activities. Closer relationships between managers and specialists are maximizing marketing dollars and generating more travel bookings.

"We have vastly improved inside and outside sales communication using Sage SalesLogix," said Gary Sadler, senior vice president of sales for Unique Vacations.* "The remote access capabilities of Sage SalesLogix are perfect for our business development managers spread across North America and Latin America. Timely communication between our representatives and travel specialists provides the best service possible to our customers, who we want to have vacation with us time and again."

Sage SalesLogix (www.sagesaleslogix.com) provides a complete view of customer interactions across sales, marketing, customer service and support so teams can collaborate and respond promptly and knowledgeably to customer inquiries and sales opportunities. Powerful process automation capabilities and a highly customizable platform help businesses achieve stronger sales results. Users can access Sage SalesLogix on-premises and on-demand with desktop, Web and mobile interfaces.

"We see Sage SalesLogix continuing to help us on a broad scale," continued Sadler. "Employees in North America and the United Kingdom, for example, can instantly access the same accurate information, and the level of service we get from Sage and its partners is absolutely phenomenal."

Sage business management applications are used by over 3 million businesses in North America and more than 6 million customers worldwide to manage ERP, CRM, payroll, payments processing, human resources, practice management and many other business processes critical to their success.

Sandals Resorts
Sandals Resorts has earned a worldwide reputation for providing two people in love with the most romantic vacation experience in the Caribbean. Currently, there are 14 Luxury Included® Sandals Resorts located in Jamaica, Antigua, St. Lucia and The Bahamas. Each offers stunning beachfront locations; a choice of à la carte restaurants, from white-glove dining to barefoot elegance; all premium brand wine and spirits, including an exclusive partnership with California's legendary Beringer Vineyards; luxurious accommodations in a range of categories; unrivaled watersports including the Caribbean's largest PADI certification program; Butler Service for truly indulgent pampering; Sandals Weddings by Martha Stewart™; and signature Red Lane® Spas, with services and treatments inspired by the region. Sandals Resorts has set the industry standard for the Luxury Included® vacation and has been voted the Caribbean's Leading Hotel Brand at the World Travel Awards for 17 years in a row, and World's Leading All-Inclusive Company for 15 years in a row. For more information, call your local travel agent or 1-800-Sandals (1-800-726-3257) or visit www.sandals.com.

Beaches Resorts
With four spectacular locations on the most beautiful beaches in Turks & Caicos and Jamaica, Beaches Resorts is the ultimate getaway for everyone. Every Beaches Resort Luxury Included® Vacation includes gourmet specialty dining; premium brand beverages, including wines from Beringer Vineyards; luxurious accommodations including many with Butler Service; a wide array of land and watersports, including snorkeling and SCUBA for certified divers, airport transfers, gratuities and amenities including XBOX® 360 Game Garages, exclusive Kids Camps, the Beaches Resorts Caribbean Adventure with Sesame StreetScratch DJ Academy; Red Lane® Spas, Beaches Weddings by Martha Stewart™ and the Martha Stewart Crafts Studio™ at Beaches.

Beaches Resorts is part of the Sandals Resorts family, the Caribbean's largest operator of Luxury Included® resorts, and have been voted the World's Leading Family All-Inclusive Resort for 13 years in a row. For more information about Beaches Resorts, call 1-800-BEACHES (1-800-232-2437) or visit the Web site at www.beaches.com.

About Sage North America
Sage North America is part of The Sage Group plc, a leading global supplier of business management software and services. Sage North America employs 4,000 people and supports 3.2 million small and midsize business customers. The Sage Group plc, formed in 1981, was floated on the London Stock Exchange in 1989 and now employs 13,400 people and supports 6.3 million customers worldwide. For more information, please visit the website at www.sagenorthamerica.com.

© 2011 Sage Software, Inc. All rights reserved. Sage, the Sage logos, and the Sage product and service names mentioned herein are registered trademarks or trademarks of Sage Software, Inc. or its affiliated entities. All other trademarks are the property of their respective owners.

*Customer is a participant in the Sage Customer Reference Program and may be eligible for participation-based incentives.

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