SOURCE: Lantronix


September 02, 2010 12:56 ET

United Oil Deploys Lantronix' ManageLinx With EDS 1100 to Remotely Access Hundreds of Service Stations

First Phase Centralizes Credit Card Sales and Fuel Tank Level Management for 70 Shell Stations

IRVINE, CA--(Marketwire - September 2, 2010) - Lantronix, Inc. (NASDAQ: LTRX), a leading provider of secure, remote management, device networking and data center management technologies, today announced it has signed a contract with El Segundo, California-based United Oil to provide its ManageLinx VIP Access-enabled EDS 1100s for remote access to gas stations. United Oil, a large fueling station services company, provides a wide variety of retail station design and branding, customer experience services, and wholesale fuel sales and services to Shell, Exxon-Mobil, ConocoPhillips and United Oil-branded stations. Its initial deployment of EDS 1100, a unique hybrid Ethernet terminal/multiport device server, will enable remote access to gasoline storage tanks for data collection and analysis at 70 Shell stations in southern California. 

As a growing business, United Oil faced the challenge of implementing and managing its remote access infrastructure. Prior to implementing Lantronix' ManageLinx and EDS 1100 solution, it had to deploy separate routers and firewalls for each location -- configured specifically for a station's unique location and network. This resulted in dozens of different user interfaces, reporting systems, network configurations, and support issues as a result of managing disparate systems. United Oil required a much simpler solution to match the needs of its large, expanding business.

"A key driver for our business is the ability to effectively manage our customers' fuel inventory with as little stress on station-owner resources as possible," said Don Bridinger, IT Manager at United Oil. "After an exhaustive search, we selected Lantronix for their technical expertise and ease of implementation. In less than an hour, their team had our first station up and running, network-enabling our location and delivering data through a centralized, standard interface. Not only do we anticipate significant time and cost savings, but this will also free up our employees to focus on what's most important to our company -- reinforcing our 'I Got It' culture and customer service attitude that's made us a successful enterprise." 

The first phase of the Lantronix' ManageLinx and EDS 1100 implementation centralizes the management function, and enables deployment across multiple stations for gas tank level monitoring. Highlights of the project include:

  • Rapid Connectivity Deployment -- Remote access in a hostile environment, enabling quick and easy deployment. 
  • Built-in Scalability -- ManageLinx with EDS 1100 was designed to easily scale, to meet future growth needs for United Oil. The EDS 1100s will be configured at headquarters and shipped out to customer locations, ensuring plug-and-play installation.

"United Oil is a perfect example of a business model ideally suited for ManageLinx -- disparate business units with a wide variety of new and legacy systems, some networked-enabled and some not -- all requiring the sharing of sensitive, mission-critical data with a headquarters location," said Lantronix President and CEO Jerry Chase . "We are thrilled to be working with the United Oil team, and look forward to helping them save time and money, and to their continued success." 

About ManageLinx: Remote Access Solutions for Firewall Protected Equipment
ManageLinx is a powerful M2M (machine-to-machine) communications solution that provides secure remote Internet access to virtually any piece of IP-enabled equipment -- even behind remote firewalls or VPNs. With this unique solution, service organizations at OEMs or MSPs can implement or enhance a Remote Product Services model to:

  • Save time, increase profitability and improve customer service
  • Deploy with ease -- no client software; no network configuration
  • Maintain customer IT policy and firewall integrity
  • Reduce technician service calls

About Lantronix
Lantronix, Inc. (NASDAQ: LTRX) is a global leader of secure communication technologies that simplify remote access, management and control of any electronic device. Our solutions empower businesses to make better decisions based on real-time information, and gain a competitive advantage by generating new revenue streams, improving productivity and increasing efficiency and profitability. Easy to integrate and deploy, Lantronix products remotely connect and control electronic equipment via the Internet, provide secure remote access to firewall-protected equipment, and enable remote management of IT equipment over the Internet. Founded in 1989, Lantronix serves some of the largest security, industrial and building automation, medical, transportation, retail/POS, financial, government, consumer electronics/appliances, IT/data center and pro-AV/signage entities in the world. The company's headquarters are located in Irvine, Calif. For more information, visit

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