SOURCE: Universal Potash Corp.

March 24, 2011 14:27 ET

Universal Potash Sees Demand Increasing as Prices Approach $500 per Metric Tonne

FOX ISLAND, WA--(Marketwire - March 24, 2011) - Universal Potash Corporation (the "Company") (PINKSHEETS: UPCO) announced the immediate demand for potash is remaining high and the markets for the product we are developing remain firm during the current worldwide strife. In relation to the longer-term, potential impact of the Japanese earthquake on potash prices, Patricia Mohr, Vice President at Scotiabank, was quoted in Potash Investing News commenting that, "Japan is not one of Canada's larger potash markets. Grain prices remain high, therefore there are still lots of incentive to apply potash, and other fertilizers." Mohr added that right now, the potash market is getting the majority of its support from the high US demand for corn, a fertilizer-intensive crop, which is being grown for ethanol. In addition, another fertilizer-intensive crop, sugar cane, is at a record high.

"Acquire, Explore, Discover and Produce Potash is UPCO's simple road to success for our shareholders. There is no substitute for Potash and the benefits it brings to feeding the growing world's population. Regional calamities and world stife won't diminish the demand for our future products as food will always be in demand," stated Universal Potash CEO, Kevin M Murphy.

About Universal Potash Corp.: Universal Potash Corp. is an acquisition driven exploration company, dedicated to increasing shareholder value. The Management of Universal Potash's principal focus is the acquisition of premium leaseholds and the future development of these properties and business interests on a global basis. Management efforts are channeled into building Universal Potash Corp. into an international enterprise and meeting the growing challenge of feeding the world.

"Safe Harbor" Statement Under The Private Securities Litigation Reform Act of 1995: The statements in all press releases that relate to the company's expectations, with regard to the future impact on the company's results from new projects in development, are forward-looking statements. A complete disclosure of our "SAFE HARBOR "statement is posted on our website at under the heading "NEWS."

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