SOURCE: Intelliworks, Inc.

July 13, 2005 13:38 ET

University of Maryland Deploys Intelliworks to Go Global

System Now Used in Four Continents

ROCKVILLE, MD -- (MARKET WIRE) -- July 13, 2005 -- Intelliworks, Inc., the leader in collaborative customer relationship management (CRM) software for the higher education market, today announced that the Robert H. Smith School of Business office of executive education at the University of Maryland has deployed Intelliworks to support its student recruitment and application processes on four continents -- Europe, Asia, Africa and North America. The Smith School is an internationally recognized leader in management education and research for the digital economy. The Smith School -- one of 13 colleges and schools at the University of Maryland, College Park -- offers undergraduate, full-time and part-time MBA, executive MBA, PhD, and executive education programs, as well as outreach services to the corporate community.

Intelliworks allowed the Smith School's office of executive education to implement highly advanced CRM strategies, furthering their ability to efficiently and effectively attract students. "With the continued expansion of Smith School programs globally we faced the new challenge of operating across multiple geographies. To address the situation, we have steadily evolved our use of Intelliworks to seamlessly integrate multiple data sources and key processes such as recruiting and admission. This has enabled us to continue operating in a student-centric mode by tracking all interactions and ensuring a high-level of responsiveness to student needs," said Steve Feld, executive director of the office of executive education at the Robert H. Smith School of Business.

"Intelliworks has been the vendor of choice for the Smith School for nearly three years in the United States and has now become a valued part of the globalization efforts by the school," says Dev Ganesan, President and CEO. "As our clients seek new markets for their educational products we must enable them to operate in a 'business as usual mode,' wherever they deliver their products. We do this by embedding our best practices, via our web enabled CRM offerings, deep into their standard operations," stated Ganesan.

About Intelliworks

Intelliworks, Inc. enables colleges and universities to generate additional revenue and cost savings from increased knowledge of their prospective and current students, and stronger alumni and external relationships with its innovative collaborative CRM solutions, designed to meet the unique needs of higher education customers. Intelliworks' solutions have evolved through a synergy of built-in best practices from Duke, Columbia, UC -- Berkeley, Dartmouth, Wharton, Maryland, Georgia, and others. As a 100% web-based application, Intelliworks offers attractive scalability for schools and can be implemented at a department, school-wide, or university level.

Please visit www.intelliworks.com for more information.

About the Robert H. Smith School of Business

The Robert H. Smith School of Business is an internationally recognized leader in management education and research for the digital economy. The Smith School -- one of 13 colleges and schools at the University of Maryland, College Park -- offers undergraduate, full-time and part-time MBA, executive MBA, PhD, and executive education programs, as well as outreach services to the corporate community. The school offers its degree, custom and certification programs in learning locations in four continents including North America, Europe, Africa and Asia. More information about the Robert H. Smith School of Business can be found at www.rhsmith.umd.edu.

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