SOURCE: UnsubCentral

UnsubCentral

July 21, 2015 09:00 ET

UnsubCentral Launches Fully Redesigned System in Beta

New UnsubCentral Revamped Based on Marketer Feedback

AUSTIN, TX--(Marketwired - Jul 21, 2015) - UnsubCentral, a PostUp company and performance-marketing veteran, launched its redesigned system in beta today. The system was completely remodeled based on brands' input and will empower marketers with unprecedented insights to maintain brand integrity and run more targeted email marketing campaigns.

UnsubCentral rebuilt their entire backend and user interface to include options such as an advanced reporting suite, personalized alerts and enhanced customization to ensure compliance for all parties. Email marketing is a proven successful marketing channel and UnsubCentral, recently honored on the OTA Honor Roll list, is a trusted name in email compliance management. The new UnsubCentral platform allows advertisers to confidently engage with consumers through the effective email channel while easily protecting brands' reputation.

"The new UnsubCentral has an extremely intuitive user-interface and enabling our team to more easily manage all of our email partner relationships, advertisers, and unsubscribes at an unparalleled granularity," said ROI Rocket's Tim Wilson, an UnsubCentral customer. "Compliance and email hygiene are paramount, and we are continually looking for new ways to automate and improve our systems so the team can focus on our core business of campaign strategy, consumer research, and recruitment. The automation abilities of the new system are exceptional, and we're excited to start leveraging the new UnsubCentral and find new ways to integrate."

Throughout the remainder of 2015, UnsubCentral will continue to unveil additional features of the new platform that are built and refined with marketers' needs in mind.

"The beta launch of the new UnsubCentral represents an extremely exciting time for our company," said Todd Boullion, GM of UnsubCentral. "The system was completely overhauled to allow email list management to be achieved more intuitively to boost higher ROI for marketers, but we have still remained true to our established compliance offerings. I'm excited to continue to bring to market additional features over the coming months that will help Fortune 2000 companies better engage the successful email channel."

About UnsubCentral
UnsubCentral offers the industry's leading solution for email compliance and opt-out list management. UnsubCentral provides advertisers, agencies, and networks with the necessary tools to comply with the CAN-SPAM Act by allowing them to securely manage opt-out and customer lists across third party partners.

Contact Information

  • Media Contact:
    Lacy Gallagher
    Blast PR on behalf of UnsubCentral
    Email Contact
    919-200-6542