SOURCE: The Pedowitz Group

The Pedowitz Group

March 16, 2010 09:10 ET

Update: CRM Industry's Top Services Executive Bruce Culbert Joins The Pedowitz Group Executive Team as Chief Service Officer to Lead Its Growing Global Consulting, Service and Support Initiatives

ATLANTA, GA--(Marketwire - March 16, 2010) -  The Pedowitz Group, the world's largest and most experienced demand generation agency, announced today that acclaimed CRM expert Bruce Culbert has joined the firm as a Partner and its Chief Service Officer.

Culbert, who has been described as an "e-Commerce visionary" by Forrester Research, and a "charismatic leader" by Information Week, and recognized by CRM Magazine as one of the 20 Most Influential People in CRM. As Chief Services Officer of The Pedowitz Group, he will be responsible for developing and deploying a portfolio of market leading demand generation solutions and services for the firm's rapidly expanding global client base.

"Bruce joins our team as a leading industry expert in delivering results-oriented marketing services to companies all over the globe," said Jeff Pedowitz, president and CEO of The Pedowitz Group. "His breadth of knowledge will serve as an invaluable resource to our clients and our team. We are excited to add such a key member to our team who is committed to our customers' total success."

Culbert brings more than 20 years of experience to The Pedowitz Group in leading ground-breaking information technology solutions and launching new business initiatives for companies including IBM, BearingPoint, KPMG and

Prior to joining The Pedowitz Group, Culbert served as senior vice president and general manager of global services at, and as CEO of iSymmetry, a premier provider of on-demand consulting and talent acquisition services recognized by INC. Magazine as one of the nation's fastest growing companies.

Culbert regularly speaks at industry, customer and partner events and currently serves on the boards of a number of emerging technology companies focused in areas such as SaaS and social networking. His articles and commentary appear in leading magazines and periodicals including The Wall Street Journal,, and Information Week.

Culbert is a director on the board of the National CRM Association and serves on the board of advisors to the Rutgers University CRM Research Center. He is an Advisory Board member at the Center for Professional Selling, Coles College of Business, Kennesaw University.

About The Pedowitz Group
The Pedowitz Group is one of America's fastest growing full service demand generation agencies focused on delivering marketing and sales automation solutions that drive sustainable revenue and return on investment for global clients. They enable clients to create and execute demand generation strategies and tactics that get results. Services include strategy, program design, system selection, implementation, integration, creative services and outsourced demand generation. Customers include such industry leaders as Intel, Comcast, Deutsche Bank and Palace Sports and Entertainment. For more information on how they can help you make a significant and measurable contribution to your company's growth, visit

Contact Information

  • Media Contact:
    Scott Benedetti
    Director, Demand Generation
    The Pedowitz Group