SOURCE: Urban Mapping

Urban Mapping

November 18, 2010 16:24 ET

Urban Mapping Enhances Its Industry Leading Neighborhood Boundary Data and Technology; Announces New Customers

SAN FRANCISCO, CA--(Marketwire - November 18, 2010) - Urban Mapping, Inc (UMI), a leading provider of location-rich content for interactive applications, today announced updates to the company's market leading Neighborhoods database, which now includes over 106,000 neighborhoods in over 3,500 cities across the United States, Canada and Europe. The update to the database includes new neighborhood names and edits that are all a result of UMI's own local research and verified customer feedback.

Urban Mapping also announced a new "draw order" technology for rendering Neighborhoods on a map. Draw order improves visual display by carefully ordering a gradual appearance of overlapping neighborhood information. This new technology will be incorporated for all current Neighborhoods customers, including Urban Mapping's newest: CouponCabin, Eventful and TripAdvisor

About Urban Mapping's Neighborhoods
Urban Mapping's neighborhood boundary database is the most comprehensive product of its kind, enabling increased relevance for users and greater precision for advertisers. By geographically encoding boundaries of thousands of neighborhoods, UMI provides precise latitude and longitude points for every neighborhood. The neighborhood data can be accessed through a simple and cost-effective API and is also available in other formats including XML, KML, CSV and SHP.

About Urban Mapping
Urban Mapping, Inc (UMI) provides web-based mapping functionality and analytics services to simplify the development and deployment of online mapping and data visualization applications. With Mapfluence, UMI's flagship product, organizations can access an on-demand catalog of 10,000+ high-value variables to query, visualize and analyze data using maps, tables and charts. Since 2006, leading interactive publishers like Microsoft, MapQuest and Yahoo! as well as leading enterprises like CoStar Group, Tableau Software and CoreLogic have been utilizing Urban Mapping's geospatial data and technology. For more information, please visit us at www.urbanmapping.com.