SOURCE: Paciolan


May 13, 2011 16:00 ET

Utah State University Extends Partnership With Paciolan

IRVINE, CA and LOGAN, UT--(Marketwire - May 13, 2011) - Paciolan, the leading provider of ticketing marketing and fundraising solutions in college athletics, announced today that Utah State University (USU) has extended its partnership with the company. USU will begin leveraging Paciolan's Access Management scanning and print-at-home ticketing, as well as the company's PACMail e-mail marketing system to effectively communicate with their fans. USU has been a Paciolan customer since 1992.

"We continue to enjoy a long standing relationship with Paciolan that has helped us achieve great success," said Jana Doggett, senior associate director of external operations for Utah State University. "We're very excited to be implementing and integrating all of Paciolan's premium product solutions that support our progressive approach to deliver the best experience to our Aggie fan base."

With the extended partnership, USU will be implementing Paciolan's Access Management and digital ticketing, which will enhance the fan experience. Aggie fans will now have the opportunity to buy tickets online and print them at home, eliminating the need to wait in will-call lines to pick up tickets.

USU will also begin implementing Paciolan's PACMail e-mail marketing system, which will allow it to enhance its communications with season ticket holders and fans. This includes pulling data from its customer database to send customized marketing letters to fans and donors to promote and create awareness of upcoming games and fundraising events.

USU has been using Paciolan's tFund fundraising solution integrated with ticketing, which has allowed it to accept and process donations efficiently, while strengthening donor relationships. In the future, USU plans to leverage tFund when it rolls out its new priority point ticketing system.

With every partnership, Paciolan assigns a Client Partner armed with the expertise needed to optimize ticketing strategies, grow revenue and enhance the fan experience.

"Our client partner does a wonderful job of moving us forward by keeping us up to date on new technologies that help us achieve success," continued Doggett.

"It's exciting to be working with Utah State University as they continue to roll out our industry-leading ticketing, fundraising and marketing solutions to achieve their goals," said Dave Butler, chief executive officer of Paciolan.

About Paciolan

Founded in 1980, Paciolan is the leader in venue enablement, powering ticketing, fundraising and marketing technology solutions for leading organizations across North America. Collectively, Paciolan powers over 500 live entertainment organizations that sell over 100 million tickets annually. Primary markets include college athletics, professional sports, performing arts, arenas and museums. Paciolan is a wholly owned subsidiary of Comcast-Spectacor.

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