PHOENIX, AZ--(Marketwire - Aug 20, 2012) - Many consumers and small business owners have made claims that online marketing is not a viable or successful option to help boost revenue. UWCCorp, a company that specializes in convenient, up-to-date education in online marketing strategies, is one company that has helped many entrepreneurs simplify approaches to developing a strong online presence. Despite the success of many small businesses who adopt these strategies, many have made claims of a "UWCCorp scam," citing that such tactics do not result in higher sales. However, a recent article from B2C explains how these often misunderstood practices can be used to streamline consumer attention and increase a company's customer loyalty, sales and reputation.
The article refers to the success of book publisher and e-book converter Chris O'Byrne who recently adopted new methods of online marketing to amplify his professional success. For O'Byrne, his struggle was created by inundating consumers with products, without giving them ample direction to review, comment or explore a product. The article explains that in the case of books, many authors will advertise their books on multiple websites, blogs and social networking spaces. While UWCCorp supports such efforts in favor of diversified online marketing tactics, the company believes that having too many options for consumer response can result in weak testimonials and therefore, lower sales.
According to B2C, O'Byrne experienced those very problems; while he advertised links for individuals to review books on Amazon.com -- his most important resource for adding credibility to a product -- customers were confused about the process and never made any comments. However, once O'Byrne integrated simple HTML revisions into his e-mail, social network and website campaigns, he provided an immediate place for individuals to record their testimonial without difficulty.
For those who support claims of a "UWCCorp scam," this basic, yet effective tactic is one that proves that interacting with online communities delivers results. In a recent press statement, UWCCorp concluded in response, "The success of Chris O'Byrne through his strategic online marketing is one that shows how to combine all web-based efforts into a collective result. While our service is built to show individuals how to grow online presence through search engine optimization, web content and social marketing, our professionals always teach our clients that interacting with customers is key. By providing consumers with a simple way to interact, small businesses will assuredly increase loyalty and brand recognition, which in turn will lead to increase revenue."
UWCCorp.com is an online resource for those who want to learn how to make the most of online marketing tactics. Built from expertise of some of the top experts in e-commerce, the company has developed a rich curriculum that focuses on several areas of web-based marketing. Users have benefited from the easy-to-understand lessons that are provided through videos, articles and other methods. Not only do the lessons provide a gradual and convenient learning opportunity, but they also allow busy entrepreneurs to learn on their own time.
Visit www.uwccorp.com for more information.