SOURCE: Winning Brands Corporation

November 28, 2006 09:33 ET

Val-Test Lists Winning Colours® Multi-Cleaner

Buying Group for 100 Distributors Gets Set to Roll

BARRIE, ON -- (MARKET WIRE) -- November 28, 2006 -- Winning Brands Corporation (PINKSHEETS: WNBD) www.WinningBrands.ca announces that Winning Colours® Multi-Cleaner is being listed by Val-Test Distributors Inc. This will give Val-Test's 100 associated distributors access to Winning Colours® for roll-out in 2007. Val-Test combines the volume and efforts of its distributor members into collective units of buying and selling influence. It does this to streamline communications between the parties for stronger business relationships. Through this system, products which are listed by Val-Test have the potential of reaching more than 10,000 retail locations in the USA in every State. With over 40 years experience, Val-Test has shown that it knows how to get good new products to stores in the sectors targeted by Winning Colours® Multi-Cleaner.

Winning Brands' Sales Manager Lorne Kelly indicates that the decision by Val-Test to list Winning Colours® Multi-Cleaner is important to thousands of retailers in communities that are smaller too, not merely in the major markets. "People in America lead varied lives with a broad range of lifestyles," says Kelly. "Val-Test performs an important service to support this diversity by working with a large number of distributors reaching specialized sectors -- possibly the largest cross section in the industry."

Winning Brands CEO Eric Lehner notes that with this listing, Winning Colours® will accelerate its reach into the Marine Sector too. "Marinas and boaters are more aware than ever of the impact on water quality of responsible choices," says Lehner. "Val-Test is contributing to the goal of a cleaner world by providing ecological options and alternatives for their member distributors and retailers," he concludes. Winning Brands' Mission Statement is to replace hazardous chemicals in widespread use with safer alternatives.

Winning Colours® Multi-Cleaner is an environmentally responsible clean-up solution that has come to the attention of professionals in the Paint, Marine, Pet care and other industries because of the product's ability to convert many complex stains into simple clean-up with plain water instead of harsh chemicals. The appeal of Winning Colours® Multi-Cleaner is not just its technical performance but also its kindness to skin -- a feature increasingly important to consumers and retailers.

Winning Brands Corporation manufactures Winning Colours® Multi-Cleaner in North America for domestic and export needs. The company's product range includes consumer and industrial versions of Winning Colours® Multi-Cleaner as well as Solvent Free Solutions™ alternatives to toxic Dry Cleaning solvents and other environmental cleaning solutions.

Winning Colors is a Registered Trademark of Niagara Mist Marketing Ltd and used under licence. Certain statements in this press release that are not historical facts are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements may be identified by the use of words such as "anticipate," "believe," "expect," "future," "may," "will," "would," "should," "plan," "projected," "intend," and similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of Winning Brands Corporation (the Company) to be materially different from those expressed or implied by such forward-looking statements. The Company's future operating results are dependent upon many factors, including but not limited to the Company's ability to: (i) obtain sufficient capital or a strategic business arrangement to fund its expansion plans; (ii) build the management and human resources and infrastructure necessary to support the growth of its business; and (iii) competitive factors and developments beyond the Company's control. Release Nbr:27

Contact Information

  • Contact Information:
    Rhonda Windsor
    Vice-President
    Winning Brands Corporation
    (905) 898-0918
    11 Victoria Street, Suite 220A
    Barrie, Ontario, Canada L4N 6T3
    Tel (705) 737-4062
    Fax (705) 737-9793
    www.WinningBrands.ca