SOURCE: Pretium Partners

Pretium Partners

September 15, 2009 06:04 ET

Value Selling Experts Pretium Partners Is a Contributing Author for Newly Released "Sales Encyclopedia"

COLUMBUS, OH--(Marketwire - September 15, 2009) - Columbus-based Pretium Partners, Inc., corporate sales training provider and leading enabler of value selling for business to business technology companies around the world, has co-authored the newly released "Sales Encyclopedia."

For over 100 years, the best salespeople have been developing and cataloging best practices for their own use: secrets of gaining competitive intelligence, lead generation, overcoming objections, creating business value through their solutions, insights into prospect psychology, presentation and negotiation skills and more. While some of this wisdom found its way into books and manuals, nowhere was it all assembled at once -- until now.

With the publication of "Sales Encyclopedia," salespeople finally have a single-volume source for every facet of the sales process. Through 47 chapters and 678 pages, six authors with a combined 141 years of sales experience provide guidance to both new and experienced salespeople. Pretium's contribution -- Selling to Executives and Building a Business Case -- provides key value selling elements to ensure salespeople succeed with executives, increase their closing ratio and maximize profitability for their company.

Assembled from decades of professional practice, study, and training, this examination of traditional success secrets is formatted in a clear, easy-to-digest style that is designed to be consumed in chunks: when a salesperson runs into a confusing or difficult situation, he or she can consult the appropriate chapter or section.

"Sales Encyclopedia" includes considerable information that is not available anywhere else while providing the equivalent of years of experience. Utilizing its principles will elevate the sales process and enable the sales person to win more deals, and more profitable deals.

About Pretium Partners, Inc.

Columbus, Ohio-based Pretium Partners provides sales solutions to clients of all sizes who sell technology, software, support and professional services, and outsourcing. Their services include professional sales training, marketing training, sales management coaching, and predictive assessments for sales talent selection, alignment and development. Pretium's value assessment methodology enables their clients to define the business value their solutions create and teaches them how to work with their customers to develop a business case that explains it. They have been differentiating sales forces worldwide since 1997 and have worked with clients in over 25 countries.

For more information please contact Pretium Partners at or visit our website at

To order "Sales Encyclopedia," visit, or

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