October 10, 2011 08:00 ET

ValueVision Appoints Customer Advocacy Veteran Nancy Kunkle as Senior Vice President of Customer Experience

MINNEAPOLIS, MN--(Marketwire - Oct 10, 2011) - ValueVision Media, Inc. (NASDAQ: VVTV), a multichannel electronic retailer operating under ShopNBC (, today announced the appointment of Nancy Kunkle, a multichannel retail logistics and customer advocacy veteran of 25 years, as the company's Senior Vice President of Customer Experience, reporting to CEO Keith Stewart.

In her new role, Ms. Kunkle will oversee all aspects of the company's customer experience program. In addition, she will focus on development of customer-centric strategies to maximize customer satisfaction, acquisition and retention. Ms. Kunkle had been serving as a strategic consultant for the company since April 2011, focusing on process engineering and customer engagement initiatives to foster a premium customer experience.

Ms. Kunkle brings to the company 25 years of industry experience with a proven track record of success in utilizing technology, process and organizational improvements as well as enhancements to customer service and call center operations to drive business results. She spent over a decade at QVC where she served in multiple leadership roles in commerce, customer advocacy and call center operations as well as a number of successful customer-focused sales growth initiatives. In addition, Ms. Kunkle served 16 years at the Boeing Company, where she built on her broad-based engineering and process management experience, most recently serving as Program Manager - Product Support, managing supply chain processes, field service and logistic product development.

"We couldn't be more pleased with having Nancy join our company as an integral player among our leadership team," said Keith Stewart, CEO of ValueVision. "There are so many opportunities to further connect with our customer, deliver more customer value and create deeper levels of engagement. Nancy has the right balance of industry experience and an unyielding passion for the customer that uniquely positions her for this important role. We look forward to her continued contributions and keen insights that will further personalize and differentiate our brand experience in the minds of our customers."

"I am excited about this new position and the opportunity to make a difference in a culture where the customer comes first," said Ms. Kunkle. "High levels of customer satisfaction are critical to the on-going success of our business, and it comes in part by taking action on customer insights. That's what we're doing. By listening to our valued customers and increasing our engagement with them, the outcome is expected to deliver a more compelling shopping experience that will not only keep them coming back for more, but also foster a relationship experience they will talk about with family and friends."

About ValueVision Media/ShopNBC

ValueVision Media, Inc. operates ShopNBC, a multichannel electronic retailer that enables customers to interact and Shop anywhere via TV, Internet, mobile devices, Facebook, Twitter and YouTube. The ShopNBC television network reaches over 79 million cable and satellite homes in addition to nationwide streaming at ShopNBC merchandise is focused on Home & Consumer Electronics, Health & Beauty, Fashion & Accessories, and Jewelry & Watches. Revenues for the past 12 months were $587 million, 44% of which was via the Internet or mobile. Please visit the company's investor relations website at for this and other company information.

Contact Information

  • Contact:
    Investor / Media Relations:
    Anthony Giombetti
    ValueVision Media, Inc.
    (612) 308-1190

    Norberto Aja, David Collins, Jennifer Neuman
    Jaffoni & Collins
    (212) 835-8500